Marketing & Outreach Coordinator

Alachua Habitat for Humanity is a reputable nonprofit organization dedicated to addressing affordable housing issues within the local community. As part of the global Habitat for Humanity network, this organization focuses on providing safe, decent, and affordable housing to families in need by bringing communities together to create sustainable solutions. With a strong commitment to empowering individuals and families, Alachua Habitat for Humanity plays a crucial role in enhancing the quality of life for many residents in the Alachua area through volunteerism, partnership, and advocacy.

The Marketing and Outreach Coordinator serves as the vital voice and face of Alachua Habitat for Humanity's mission. This full-time role, offering a competitive salary of $50,000, is central to building and nurturing important relationships with local community organizations, dedicated volunteers, and generous donors. The coordinator is an ambassador who crafts compelling narratives that highlight the organization’s impact and mobilizes community involvement. Underscored by the need for strategic thinking and exceptional communication skills, the position demands a dynamic professional who can develop and implement effective outreach strategies to boost awareness of Habitat’s mission, programs, and volunteer opportunities.

In this role, the Marketing and Outreach Coordinator will represent Alachua Habitat at various community events, public meetings, and forums, bringing the organization’s goals and achievements directly to a diverse range of stakeholders. They will organize and lead information sessions, workshops, and presentations with the goal of recruiting volunteers, partners, and potential Habitat homeowners. The coordinator’s responsibilities expand to brand advocacy where they maintain consistent messaging that aligns with the overall Habitat for Humanity brand across multiple digital platforms, including social media, email newsletters, and the organization’s website.

Content creation is a significant part of the job, requiring the coordinator to produce engaging visual and written materials such as photos, videos, and stories drawn from build sites and community events. These materials serve as powerful tools to connect with the community and inspire action. Managing marketing campaigns to achieve objectives related to key fundraising events like Giving Tuesday, volunteer recruitment drives, and holiday giving drives is another core aspect of this position.

The role also involves cultivating partnerships with local businesses, civic groups, faith-based organizations, schools, and other community stakeholders to foster collaborative efforts supporting Alachua Habitat’s programs. The Marketing and Outreach Coordinator plays an instrumental role in managing corporate sponsorships, in-kind donations, and partnerships that directly benefit Habitat’s projects.

Volunteer recruitment and retention falls under this role’s purview, encompassing efforts to recruit, train, and schedule volunteers for construction projects and fundraising activities. Maintaining detailed records on volunteer engagement and providing ongoing recognition encourages sustained volunteer participation over time. Moreover, the coordinator tracks and reports on outreach activities, analyzing the effectiveness of programs and utilizing community feedback to refine strategies.

This position involves occasional evening and weekend work as well as local travel to attend community events. The ability to lift up to 25 pounds for event setup is also required. Working on-site ensures direct interaction with the community and team members, fostering a collaborative and impact-driven work environment. By fulfilling these responsibilities, the Marketing and Outreach Coordinator significantly contributes to advancing Alachua Habitat for Humanity’s mission of building homes, communities, and hope.