Communications & Marketing Coordinator

The YMCA of Greater Rochester is a well-established nonprofit organization dedicated to strengthening the community through programs and services that promote youth development, healthy living, and social responsibility. As a part of the nationwide YMCA movement, this association plays a vital role in fostering community engagement and delivering impactful initiatives that serve individuals and families from all walks of life. The YMCA of Greater Rochester is known for its commitment to inclusivity, wellness, and providing safe and supportive spaces for its members. With multiple locations and a diverse range of programming, the YMCA is a cornerstone institution within the greater Rochester area, offering opportunities for fitness, education, and community connection.

The Communications & Marketing Coordinator position, reporting to the Senior Director of Communications & Marketing, is an essential role designed to support the YMCA’s communication and marketing efforts. This role requires a dynamic individual who can effectively produce and implement content across various mediums, ensuring the YMCA’s story and brand are communicated authentically and engagingly to internal and external audiences. The Coordinator will be responsible for maintaining brand consistency, crafting compelling messages, and assisting in campaigns that embody the core values and mission of the YMCA of Greater Rochester. This includes creating materials that resonate with members, staff, and the broader community, reinforcing the YMCA brand and its community impact. The position is a full-time opportunity offering a competitive hourly wage of 21-24 dollars and includes a free family YMCA membership as a valuable employee benefit.

Success in this role comes from a blend of creative thinking, strategic communication, and collaborative teamwork. The Coordinator will work closely with multiple departments, particularly partnering with the Experience Team, to ensure alignment of messaging that supports strategic priorities. This role also includes project management responsibilities, managing marketing campaigns from concept to execution while adhering to established timelines and budgets. Additionally, the Coordinator will support YMCA events, contributing to promotional activities to enhance community engagement. Continuous professional development, accountability, and strong interpersonal skills are crucial to thrive as a Communications & Marketing Coordinator at the YMCA of Greater Rochester, where the goal is to impact the community positively and uphold the organization's leadership competencies and values.