Job Overview
Benefits
competitive salary
bonus
Commissions
Paid Time Off
Health Insurance
Dental Insurance
Vision Insurance
telemedicine
Free Food
Job Description
Naked Farmer is a pioneering company built on a mission to create a better food system by connecting local farmers directly to communities. Founded during the global pandemic, Naked Farmer quickly adapted to the urgent need for delivering fresh, real food directly from farm to doorstep when traditional grocery stores faced shortages. The company’s culture emphasizes resilience and transparency, supported by open book management, profit-sharing plans, and a strong commitment to sharing the stories behind the farmers who supply local ingredients. Naked Farmer is deeply invested in becoming 100 percent locally-sourced and has established itself as a trusted name in seasonal, farm-driven cuisine.
Currently operating five restaurants in Tampa and Miami, Naked Farmer is in an exciting phase of expansion, with plans to open six new locations across Florida within the next 18 months. This rapid growth is fueled by the company’s dedication to sustainability, community connection, and culinary excellence. By leveraging a transparent platform that promotes better sourcing, cooking practices, and investment in regional farmers, Naked Farmer aims to revolutionize the local food landscape for farmers, communities, and chefs alike.
The Catering Sales Manager position is an integral role reporting directly to the Chief Operating Officer. This role carries the responsibility of partnering with Restaurant Catering Leads to drive catering sales across the South Florida market, covering areas from Fort Lauderdale to Miami and beyond. The Catering Sales Manager will play a critical role in sourcing leads, nurturing client relationships, and securing new catering contracts to support both growth and profitability. This position requires a strategic and hands-on approach to sales, working closely with various internal teams such as Catering Leads and Chef Operators to design and execute effective sales strategies. Daily activities will include cold calling, canvassing, client tastings, and direct engagement with key accounts to increase sales volume and frequency.
The ideal candidate for this role will bring a proven track record in B2B sales, preferably within catering or restaurant environments, and possess a consultative sales approach that drives consistent achievement of targets. Strong communication, presentation skills, and sales acumen are essential, along with the ability to adapt messaging for diverse audiences. This role also demands autonomy and self-starting ability to independently drive sales efforts and overcome challenges professionally. Proficiency in Salesforce CRM and preferably Spanish language skills are desirable to maximize market reach and relationship building.
In addition to a competitive base salary, the Catering Sales Manager will benefit from bonus and commission structures, paid time off, and a near-future benefits package encompassing health, dental, vision, and telemedicine services. Employees also enjoy free Naked Farmer food, fostering a strong connection with the brand and an insider experience of the product they help to promote. This role is also physically engaging, requiring mobility for client meetings, events, and product tastings, along with the capacity to handle light lifting and sustained interaction within a dynamic hospitality and food service environment.
For candidates passionate about transforming the food industry and working within a rapidly expanding brand committed to sustainability and community impact, the Catering Sales Manager position at Naked Farmer presents a rewarding and impactful career opportunity. Join Naked Farmer to be part of a team that is building the future of food through innovation, transparency, and genuine connections between farmers and customers.
Currently operating five restaurants in Tampa and Miami, Naked Farmer is in an exciting phase of expansion, with plans to open six new locations across Florida within the next 18 months. This rapid growth is fueled by the company’s dedication to sustainability, community connection, and culinary excellence. By leveraging a transparent platform that promotes better sourcing, cooking practices, and investment in regional farmers, Naked Farmer aims to revolutionize the local food landscape for farmers, communities, and chefs alike.
The Catering Sales Manager position is an integral role reporting directly to the Chief Operating Officer. This role carries the responsibility of partnering with Restaurant Catering Leads to drive catering sales across the South Florida market, covering areas from Fort Lauderdale to Miami and beyond. The Catering Sales Manager will play a critical role in sourcing leads, nurturing client relationships, and securing new catering contracts to support both growth and profitability. This position requires a strategic and hands-on approach to sales, working closely with various internal teams such as Catering Leads and Chef Operators to design and execute effective sales strategies. Daily activities will include cold calling, canvassing, client tastings, and direct engagement with key accounts to increase sales volume and frequency.
The ideal candidate for this role will bring a proven track record in B2B sales, preferably within catering or restaurant environments, and possess a consultative sales approach that drives consistent achievement of targets. Strong communication, presentation skills, and sales acumen are essential, along with the ability to adapt messaging for diverse audiences. This role also demands autonomy and self-starting ability to independently drive sales efforts and overcome challenges professionally. Proficiency in Salesforce CRM and preferably Spanish language skills are desirable to maximize market reach and relationship building.
In addition to a competitive base salary, the Catering Sales Manager will benefit from bonus and commission structures, paid time off, and a near-future benefits package encompassing health, dental, vision, and telemedicine services. Employees also enjoy free Naked Farmer food, fostering a strong connection with the brand and an insider experience of the product they help to promote. This role is also physically engaging, requiring mobility for client meetings, events, and product tastings, along with the capacity to handle light lifting and sustained interaction within a dynamic hospitality and food service environment.
For candidates passionate about transforming the food industry and working within a rapidly expanding brand committed to sustainability and community impact, the Catering Sales Manager position at Naked Farmer presents a rewarding and impactful career opportunity. Join Naked Farmer to be part of a team that is building the future of food through innovation, transparency, and genuine connections between farmers and customers.
Job Requirements
- Bachelor's degree or equivalent work experience
- 3-5 years sales experience
- Proven track record in business-to-business sales
- Experience in catering or restaurant sales preferred
- Strong communication and presentation skills
- Ability to work independently
- Proficiency with Salesforce CRM
- Ability to build and maintain client relationships
- Ability to travel regionally for client meetings and events
- Physical ability to lift up to 50 pounds occasionally
Job Qualifications
- Bachelor's degree in business administration, hospitality management, or other relevant major preferred
- Equivalent relevant work experience accepted in lieu of degree
- 3-5 years sales experience required
- Business-to-business sales with consultative selling approach preferred
- Track record of consistently reaching or exceeding sales goals
- Sales experience in catering and/or restaurant environment strongly desired
- Strong cold calling and sales presentation skills
- Ability to turn leads into sales
- Professional presence with adaptability to various audiences
- Strong written and verbal communication skills
- Self-starter able to work autonomously
- Ability to overcome objections and handle challenges professionally
- Experienced selling to diverse channels with focus on B2B sales
- Strong knowledge of local/regional corporate sales opportunities
- Proficient with Salesforce CRM
- Proficient in Spanish preferred but not required
Job Duties
- Report to the Chief Operating Officer to define market sales strategy and develop tactical plans to achieve quarterly sales targets
- Drive catering sales business performance by prospecting daily through phone, canvassing, and conducting on-site client tastings
- Develop and grow relationships with key accounts to maximize sales potential and frequency
- Work closely with Catering Leads and Chef Operators to support sales strategies and effectively execute tactics that grow catering sales locally
- Contact lapsed customers to understand their catering needs changes and build relationships for future sales
- Provide regular sales updates to the operations team to foster a competitive environment and reward excellence
- Participate in local events, activations, and networking opportunities to ensure highest return on investment
Job Location
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