Wine sales consultant

PRP Wine International is a distinguished name in the wine direct-selling industry in the United States, known for its pioneering approach and commitment to delivering exclusive wines directly to customers. Established as one of the oldest direct sellers of wine in the country, PRP Wine International has set a benchmark for quality and personalized service in the wine market. The company specializes in sourcing wines from boutique vineyards across the globe, offering a diverse portfolio that includes both popular and rare varietals. This curated selection caters to wine enthusiasts with varied palates and occasions, emphasizing uniqueness and quality.

The company revolutionized the wine buying experience by introducing in-home wine sampling events, which combine education, entertainment, and product discovery. These tastings are designed to provide customers with a comprehensive understanding of wine, including knowledge about different wine varieties, food pairings, and proper serving techniques. PRP Wine International also focuses on relationship-building by offering custom-labeled wines and a robust gifting catalog that serves personal, corporate, and event-related gifting needs. They further extend their impact by partnering with nonprofits and charities, supporting them through wine sampling gift certificates and customized fundraising events conducted both in-person and virtually.

The role of Wine Sales Consultant at PRP Wine International is a full-time, hybrid position based in Charlotte, NC. This role offers a balanced mix of in-person engagements and remote work, providing flexibility and variety. As a Wine Sales Consultant, one will be responsible for conducting in-home and on-site wine sampling experiences that engage and educate clients. The consultant’s day-to-day activities involve prospecting for new customers, following up with existing clients, scheduling and hosting tastings, and showcasing PRP’s exclusive wine portfolio along with their unique gift services.

Building lasting client relationships is a core aspect of the role, requiring the consultant to understand each client’s wine preferences and recommend tailored wine selections, personalized labels, and bespoke corporate gift solutions. The consultant will also represent the company at local networking events, charitable functions, and fundraising tastings, increasing PRP’s brand visibility and contributing to business growth.

Success in this role demands strong sales acumen, a passion for wine education, and an ability to deliver engaging and enjoyable tasting experiences. The Wine Sales Consultant must be self-motivated, organized, and able to manage client interactions independently, while also being comfortable speaking to small groups and working flexible hours, including evenings and weekends. Travel within the local Charlotte area is part of the job, with a preference for candidates holding a valid driver’s license and access to reliable transportation. While prior experience in wine sales, hospitality, or retail is beneficial, PRP provides comprehensive training to support new consultants in building their knowledge and skills.

This position offers an exciting opportunity to join a respected industry leader, develop wine sales expertise, and engage with a diverse client base in meaningful ways. The hybrid work model supports a healthy work-life balance, while the dynamic nature of the role ensures daily variety and personal growth. Individuals passionate about wine and sales, with a commitment to delivering exceptional customer experiences, will find this role to be both fulfilling and challenging.