Tradeshow Associate

Job Overview

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Employment Type

Full-time
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Compensation

Salary
Range $90,000.00 - $110,000.00
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Work Schedule

Standard Hours
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Benefits

Health Insurance
Vision Insurance
Dental Insurance
mental health support
Paid parental leave
Paid Time Off
Professional development stipend

Job Description

Verkada is a pioneering company revolutionizing how organizations safeguard their people and properties through an integrated, AI-enhanced platform. As a leader in cloud-based physical security, Verkada empowers over 30,000 organizations worldwide, including more than 100 Fortune 500 companies, by providing a unified software platform that seamlessly integrates video security, access control, air quality sensors, alarms, intercoms, and visitor management systems. Founded in 2016, Verkada has experienced rapid growth and now boasts 2,200+ full-time employees across 15 offices, demonstrating its strong footprint in the technology and security sectors.

The role of Tradeshow Associate at Verkada is a unique opportunity for a detail-driven and highly organized individual ready to contribute to the successful planning and execution of strategic industry tradeshows and event activations. These events are crucial to enhancing brand visibility and driving demand for Verkada’s innovative solutions. This role involves coordinating logistical elements, managing pre-event and post-event processes, and ensuring flawless execution at each engagement. Positioned within the Events team, this role demands close collaboration with marketing, sales, and external vendors to create on-brand, polished experiences at assigned shows. Reporting directly to the Director of Events, the Tradeshow Associate role is classified as an individual contributor position, making it ideal for professionals aiming to develop their career in event and tradeshow operations.

Based primarily out of Verkada’s San Mateo, California headquarters, the company is open to candidates across various U.S. locations, including Phoenix, Salt Lake City, Austin, New York, Tampa, and Philadelphia, providing a degree of geographical flexibility. The compensation for this full-time position ranges between $90,000 and $110,000 annually, reflecting a market-competitive salary designed to attract top-tier talent. Employees may also be eligible for additional compensation such as sales incentives, discretionary bonuses, and company equity through restricted stock units.

At Verkada, the Tradeshow Associate plays a vital role in planning, organizing, and executing a variety of field marketing events. These include workshops, executive dinners, lunch & learn sessions, and virtual events aimed to support Field Marketing Managers in achieving quarterly growth goals. The role requires handling comprehensive event logistics, including venue sourcing, contract management, stakeholder scheduling, and follow-up activities after events. Additionally, the Tradeshow Associate is responsible for streamlining campaign management using tools like Marketo and Salesforce, negotiating favorable contracts with vendors and venues, and ensuring smooth communication across multifunctional teams.

This position offers invaluable opportunities for hands-on experience with event operations in a thriving tech environment and requires a solid base of relevant experience, excellent communication skills, entrepreneurial drive, and a proactive mindset. The role also involves traveling up to 40% of the time, fitting for candidates who enjoy dynamic, varied work environments. Verkada’s commitment to employee wellbeing is reflected in a comprehensive suite of benefits including fully covered healthcare premiums, mental health support, paid parental and personal leave, and wellness programs. This is an ideal position for professionals eager to contribute to a cutting-edge company while advancing their expertise in event management and operational excellence.

Job Requirements

  • 2-4 years of event planning experience in a technology company
  • Proven track record of consistent high-level execution
  • Strong communication skills
  • Entrepreneurial mindset
  • Proficiency with Salesforce.com and Marketo or Hubspot
  • Ability to maintain zero inbox
  • Willingness to travel up to 40%
  • Must be independently authorized to work in the U.S.

Job Qualifications

  • 2-4 years of experience in event planning for a technology company ideally third-party events
  • Proven ability to execute consistently at a high level against results
  • Excellent communication skills with the ability to convey complex ideas and data clearly in written, presentation, and spoken formats to diverse audiences
  • Entrepreneurial drive and mindset
  • Familiarity with Salesforce.com and Marketo or Hubspot
  • Ability to maintain a zero inbox mentality
  • Ability to travel up to 40%

Job Duties

  • Assist in planning, organizing, and executing field marketing events such as workshops, executive dinners, lunch & learns and virtual events supporting Field Marketing Managers to drive growth against quarterly goals
  • Manage event logistics end to end including venue sourcing, contract management, stakeholder scheduling and communication, and post-event follow up
  • Help streamline campaign management setup and post-event follow using Marketo and Salesforce
  • Negotiate and manage contracts with vendors, venues, and other partners ensuring favorable terms and timely deliverables
  • Coordinate and facilitate effective communication among cross-functional teams throughout the event process

Job Criteria

Experience

Mid Level (3-7 years)


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