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Trade Show and Event Coordinator

Job Overview

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Employment Type

Full-time
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Compensation

Salary
Range $46,100.00 - $56,700.00
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Work Schedule

Standard Hours
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Benefits

Health Insurance
Dental Insurance
Paid Time Off
Retirement Plan
Professional Development
Travel reimbursement
performance bonuses

Job Description

Barentz is a leading global distributor specializing in the distribution of ingredients for various industries including Performance Materials, Human Nutrition, Animal Nutrition, Pharmaceuticals, and Personal Care. With a strong presence across multiple markets including Canada, the USA, Mexico, and Central America, Barentz prides itself on being a premier distributor and a technical expert who offers in-depth knowledge and superior products to its clients. Dedicated to driving innovation and excellence, Barentz is committed to strengthening its brand awareness and maintaining its market positioning through strategic outreach and customer engagement. The company culture emphasizes collaboration across functions, including partnerships with Divisional Presidents,... Show More

Job Requirements

  • Bachelor's degree or equivalent
  • Minimum 3 years of B2B trade show or event coordination experience
  • Proven experience managing complex event logistics and execution
  • Strong communication and interpersonal skills
  • Ability to work collaboratively across cross-functional teams
  • Proficiency in CRM systems, preferably Microsoft Dynamics
  • Strong organizational and multitasking skills
  • Experience with budget management and financial tracking
  • Willingness to travel frequently across North and Central America

Job Qualifications

  • 3+ years of B2B trade show or event leadership experience
  • Experience managing multi-division coordination
  • Strong project management and budget oversight skills
  • CRM proficiency (Dynamics preferred)
  • Experience in ingredient distribution, chemical, pharmaceutical, or industrial markets preferred

Job Duties

  • Develop and manage annual trade show master calendar across Canada, USA, Mexico, and Central America
  • Align participation with divisional priorities, principal initiatives, and growth objectives
  • Establish measurable KPIs for each event including pipeline targets, qualified meetings, and brand exposure
  • Lead pre-event alignment and post-event debrief meetings
  • Manage booth selection, contracts, booth builds, meeting room and suite rentals, and vendor negotiations
  • Oversee exhibit design aligned with global brand standards and vertical-specific messaging
  • Coordinate all operational requirements including material handling, furniture, flooring, electrical, rigging, cleaning, refrigeration, catering, audio-visual, and team registration
  • Procure and maintain booth assets, promotional materials, and giveaways
  • Manage shipping, samples documentation, customs, installation, and breakdown logistics
  • Attend major trade shows where Barentz has significant financial investment or strategic importance
  • Provide on-site leadership to ensure brand standards and lead capture protocols are properly executed
  • Coordinate hotel accommodations, transportation, and team logistics
  • Define attendee roles, expectations, and meeting schedules prior to events
  • Plan traffic-driving initiatives including coffee stations, sponsorships, networking events, and customer entertainment
  • Partner with Sales and MAG to coordinate targeted prospect and customer meetings
  • Collaborate with Marketing on pre- and post-show promotion including LinkedIn, email campaigns, and principal visibility
  • Standardize lead capture and CRM/BRM integration processes
  • Ensure timely data entry and alignment with sales follow-up expectations
  • Track and report leads generated, qualified opportunities, pipeline value, revenue influenced, and cost per lead
  • Deliver post-event performance summaries within 10 business days
  • Ensure each event reinforces Barentz as a premier distributor and industry expert
  • Elevate booth presence to reflect premium positioning and technical authority
  • Measure brand impact through inbound inquiries, digital engagement, principal feedback, and leadership evaluation
  • Develop and manage the annual trade show budget across all divisions
  • Monitor booth, travel, activation, and promotional expenditures
  • Maintain fiscal discipline while protecting brand quality and visibility

Job Criteria

Experience

Mid Level (3-7 years)


Job Location

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