Title Digital Marketing Coordinator | Full-Time | Iowa Events Center
Job Overview
Employment Type
Full-time
Compensation
Hourly
Range $21.60 - $22.60
Work Schedule
Flexible
Benefits
Health Insurance
Dental Insurance
Vision Insurance
401(k) savings plan
401(k) matching
Paid Time Off
vacation days
sick days
Holidays
Job Description
Oak View Group (OVG) is a global leader specializing in premium live entertainment infrastructure and services. Founded in 2015, OVG has developed a strong platform that encompasses venue development, venue management, hospitality, and sponsorship sales. The company manages and owns seven world-class venues and serves some of the most iconic arenas, stadiums, convention centers, music festivals, performing arts centers, and cultural institutions across four continents. Oak View Group is known for its dedication to innovation, community engagement, and delivering top-tier customer experiences in live event settings. OVG strives to foster diverse and inclusive environments that drive excellence and celebrate the unique communities it serves.
The Digital Marketing Coordinator position at Iowa Events Center, a key venue under the Oak View Group umbrella located in Des Moines, Iowa, offers an exciting opportunity for an innovative marketer to join a dynamic team. This is a full-time role that pays an hourly rate between $21.60 and $22.60. The position focuses on applying digital marketing strategies to promote the Iowa Events Center and Casey's Center as prime destinations for meetings, events, and entertainment. Reporting directly to the Marketing Manager, this role is integral in supporting marketing efforts that help boost attendance and ticket sales through various digital channels.
The Digital Marketing Coordinator will collaborate closely with multiple departments, including marketing, ticket sales, ad sales, and premium seating, to create cohesive campaigns designed to maximize revenue and audience engagement. Key responsibilities include managing social media accounts across platforms like Facebook, Twitter, Instagram, YouTube, LinkedIn, and TikTok, ensuring content is current, engaging, and aligned with branding guidelines. The role requires the ability to analyze data and customer engagement trends to implement innovative tactics that grow reach and improve ROI.
The ideal candidate will be highly motivated, detail-oriented, and comfortable working in a fast-paced environment. They should have strong organizational and communication skills, both written and verbal, coupled with proficiency in digital tools including Microsoft Office, web analytics, CRM, and content management systems. Experience with content creation, including photography, video, graphic design, and social media copywriting, is essential to produce compelling multimedia campaigns. Additionally, the Digital Marketing Coordinator will support event-day activities by managing real-time social media content and assisting with email and text marketing initiatives.
This role is perfect for someone passionate about digital marketing who wants to make a significant impact on a prominent local venue with global connections. Oak View Group emphasizes a culture of diversity, inclusivity, and innovation, making this position not only a career opportunity but also a chance to contribute to a company dedicated to growth and social responsibility. Candidates must be willing to work a flexible schedule that may include early mornings, evenings, weekends, holidays, and extended workdays to support event requirements. The position will remain open until July 10th, 2026, allowing interested applicants ample time to apply.
The Digital Marketing Coordinator position at Iowa Events Center, a key venue under the Oak View Group umbrella located in Des Moines, Iowa, offers an exciting opportunity for an innovative marketer to join a dynamic team. This is a full-time role that pays an hourly rate between $21.60 and $22.60. The position focuses on applying digital marketing strategies to promote the Iowa Events Center and Casey's Center as prime destinations for meetings, events, and entertainment. Reporting directly to the Marketing Manager, this role is integral in supporting marketing efforts that help boost attendance and ticket sales through various digital channels.
The Digital Marketing Coordinator will collaborate closely with multiple departments, including marketing, ticket sales, ad sales, and premium seating, to create cohesive campaigns designed to maximize revenue and audience engagement. Key responsibilities include managing social media accounts across platforms like Facebook, Twitter, Instagram, YouTube, LinkedIn, and TikTok, ensuring content is current, engaging, and aligned with branding guidelines. The role requires the ability to analyze data and customer engagement trends to implement innovative tactics that grow reach and improve ROI.
The ideal candidate will be highly motivated, detail-oriented, and comfortable working in a fast-paced environment. They should have strong organizational and communication skills, both written and verbal, coupled with proficiency in digital tools including Microsoft Office, web analytics, CRM, and content management systems. Experience with content creation, including photography, video, graphic design, and social media copywriting, is essential to produce compelling multimedia campaigns. Additionally, the Digital Marketing Coordinator will support event-day activities by managing real-time social media content and assisting with email and text marketing initiatives.
This role is perfect for someone passionate about digital marketing who wants to make a significant impact on a prominent local venue with global connections. Oak View Group emphasizes a culture of diversity, inclusivity, and innovation, making this position not only a career opportunity but also a chance to contribute to a company dedicated to growth and social responsibility. Candidates must be willing to work a flexible schedule that may include early mornings, evenings, weekends, holidays, and extended workdays to support event requirements. The position will remain open until July 10th, 2026, allowing interested applicants ample time to apply.
Job Requirements
- Bachelor's degree from an accredited college or university
- Experience in digital marketing
- Knowledge of marketing and advertising/sponsorship program development
- Strong understanding of social media, web-based advertising, CRM, website maintenance
- Ability to communicate clearly and concisely in English, both orally and in writing
- Proficiency in Microsoft Office and various software applications
- Ability to work in fast paced, high-pressure environments
- Strong organizational and interpersonal skills
- Flexible schedule including early mornings, evenings, weekends, holidays, and extended workdays
Job Qualifications
- Bachelor's degree from an accredited college or university with major coursework in Marketing, Digital Marketing, Communications, Analytics, Business Administration or another related field
- Experience in digital marketing, preferably with a concert venue or sports arena or other hospitality related position
- Knowledge of marketing and advertising/sponsorship program development
- Strong understanding of social media, web-based advertising, CRM, and website maintenance
- Ability to communicate clearly and concisely in the English language, both orally and in writing
- Demonstrated proficiency in Microsoft Office applications and word processing, spreadsheets, database, presentation, graphic design, PowerPoint and Internet software
- Demonstrated ability to formulate creative and original promotional ideas
- Must have a demonstrated ability to function in a fast paced, high-pressure environment
- Must be detail oriented, have strong organizational skills, and demonstrated interpersonal skills
- Exemplary customer service skills with the ability to handle multiple tasks and priorities simultaneously
- Ability to work a flexible schedule including early mornings, days, evenings, weekends, holidays, extended (long) workdays and extended numbers of days
Job Duties
- Assist in the development and implementation of marketing programs across all social media platforms for Iowa Events Center and Casey's Center brands
- Understand and analyze engagement and sales data with the purpose of implementing tactics to grow metrics for existing and new platforms
- Research customer engagement trends and best practices
- Collaborate with Ad Sales, Premium Seating, Marketing and Sales departments on their revenue and engagement initiatives to maximize ROI for the Iowa Events Center
- Create and support content calendars to support upcoming events, venue projects, and community engagement
- Support innovation regarding the Iowa Events Center's digital marketing strategy, inclusive of social media, podcasts, database marketing, video, and website presence
- Assist with event day activities, providing real-time content across multiple social media platforms
- Produce content for social media channels, including video, photography, graphics and text
- Maintain adherence to facility branding guidelines in all activities in verbal and written communications and graphics
- Participate in meetings and brainstorming sessions for upcoming events and projects
- Assist our Database Marketing Coordinator with email and text marketing initiatives
- Answer customer service questions that come into our platforms
Job Criteria
Experience
Mid Level (3-7 years)
Job Location
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