
Job Overview
Employment Type
Full-time
Compensation
Salary
Range $54,500.00 - $63,000.00
Work Schedule
Standard Hours
Benefits
Medical insurance
Life insurance
Pension Plan
401k
competitive bonus
Mobility Allowance
Tuition Reimbursement
company holidays
Volunteering time
Job Description
Subway Headquarters is a globally recognized foodservice brand dedicated to supporting thousands of franchisees worldwide. Known for its fresh and customizable sandwiches, Subway has established itself as one of the most iconic brands in the quick-service restaurant industry. The company’s rich history and commitment to quality have enabled it to maintain a strong presence across diverse markets, constantly striving to innovate and improve its offerings. At Subway Headquarters, the team of dedicated professionals works diligently to drive franchisee profitability, enhance brand strength, and create long-term value for stakeholders. With a dynamic corporate environment that promotes ownership thinking, accountability, and fast decision-making, Subway empowers its employees to make a tangible impact on the business and the lives of its millions of guests globally.
The Senior Manager, Loyalty role based in Miami, FL, plays a crucial part in Subway’s customer engagement strategy by overseeing the day-to-day operations and marketing planning of the North American loyalty portfolio. This customer-centric position is responsible for developing, implementing, managing, and monitoring all aspects of loyalty programs aimed at deepening customer loyalty and driving optimal business results. Reporting directly to the Senior Director of Loyalty and Gift Cards, the role requires a hands-on approach involving cross-functional collaboration with internal teams such as Operations, Training, Guest Care, Brand Marketing, and Digital teams, as well as with external vendors. The Senior Manager leads efforts to ensure seamless program performance by proactively addressing system issues, managing budgets, and coordinating marketing campaigns across multiple channels like email, push notifications, SMS, and app-based initiatives.
This role demands strong project management skills to deliver new initiatives on time, within budget, and scope, while maximizing partner relationships and contractual agreements. The incumbent also plays a key role in analyzing program metrics and trends, making strategic recommendations that boost guest acquisition, engagement, frequency, and conversion. Acting as a vital link between operational teams and marketing, the Senior Manager ensures that franchisees are fully supported and informed about loyalty program updates that impact their daily business. This is a highly visible, impactful role that combines strategic thinking with operational execution to enhance Subway’s competitive edge in the loyalty space.
The position offers a competitive salary range of $105,000 to $131,400 annually, reflecting factors such as skills, experience, education, training, location, and internal equity. Subway also emphasizes an inclusive work culture valuing energy, accountability, and a passion for customer-centric innovation. The role is available to applicants who are authorized to work in the country where the position is based, reinforcing the company’s commitment to equal opportunity employment. Joining Subway Headquarters means being part of a collaborative team that celebrates success and continuously strives to create exceptional guest experiences and business growth.
The Senior Manager, Loyalty role based in Miami, FL, plays a crucial part in Subway’s customer engagement strategy by overseeing the day-to-day operations and marketing planning of the North American loyalty portfolio. This customer-centric position is responsible for developing, implementing, managing, and monitoring all aspects of loyalty programs aimed at deepening customer loyalty and driving optimal business results. Reporting directly to the Senior Director of Loyalty and Gift Cards, the role requires a hands-on approach involving cross-functional collaboration with internal teams such as Operations, Training, Guest Care, Brand Marketing, and Digital teams, as well as with external vendors. The Senior Manager leads efforts to ensure seamless program performance by proactively addressing system issues, managing budgets, and coordinating marketing campaigns across multiple channels like email, push notifications, SMS, and app-based initiatives.
This role demands strong project management skills to deliver new initiatives on time, within budget, and scope, while maximizing partner relationships and contractual agreements. The incumbent also plays a key role in analyzing program metrics and trends, making strategic recommendations that boost guest acquisition, engagement, frequency, and conversion. Acting as a vital link between operational teams and marketing, the Senior Manager ensures that franchisees are fully supported and informed about loyalty program updates that impact their daily business. This is a highly visible, impactful role that combines strategic thinking with operational execution to enhance Subway’s competitive edge in the loyalty space.
The position offers a competitive salary range of $105,000 to $131,400 annually, reflecting factors such as skills, experience, education, training, location, and internal equity. Subway also emphasizes an inclusive work culture valuing energy, accountability, and a passion for customer-centric innovation. The role is available to applicants who are authorized to work in the country where the position is based, reinforcing the company’s commitment to equal opportunity employment. Joining Subway Headquarters means being part of a collaborative team that celebrates success and continuously strives to create exceptional guest experiences and business growth.
Job Requirements
- Bachelor's degree or equivalent
- Minimum five years of relevant experience in loyalty program marketing and operations
- Experience in restaurant or franchise sectors preferred
- Proven project management and large-scale planning abilities
- Strong critical thinking and decision-making skills
- Excellent collaboration and interpersonal skills
- Authorization to work in the country of employment
Job Qualifications
- Bachelor's degree or equivalent
- Five years or more experience in marketing and operations for nationally scaled loyalty programs
- Preferred experience in restaurant and franchise environments
- Strong project management skills
- Ability to lead cross-functional projects
- Critical thinker and sound decision maker
- Effective collaboration and influencing skills
- Customer-centric mindset focused on exceptional guest experiences
- Proven ability to build solid relationships with internal and external partners
Job Duties
- Manage day-to-day operations of the tiered loyalty program
- Work closely with internal cross-functional teams and external vendors
- Submit invoices and manage loyalty budget
- Engage with operations, training, and guest care teams through proactive communications
- Lead and project manage new loyalty initiatives
- Facilitate and coordinate resolution of system issues impacting program performance
- Develop and implement marketing strategies across multiple channels
- Analyze key performance metrics and recommend improvements
- Build executive recaps and periodic performance reviews
- Support loyalty strategy focused on guest acquisition, engagement, and behavior
- Implement loyalty program roadmap including member benefits and technology requirements
- Manage vendor and partner relationships and contracts
- Integrate loyalty campaigns into the marketing calendar
- Monitor program trends related to suspicious or fraudulent activity
Job Criteria
Experience
Expert Level (7+ years)
Job Location
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