Sr. Director, Tradeshows - Enterprise Marketing

Vizient is a leading healthcare performance improvement company dedicated to advancing healthcare quality and efficiency. As one of the largest providers of data-driven insights, advisory services, and contract solutions in the healthcare industry, Vizient supports thousands of hospitals, health systems, and other healthcare providers across the United States. The organization is committed to fostering an inclusive work environment where employees feel valued, engaged, and empowered to bring their authentic selves to work. Vizient invests heavily in employee development, encouraging both personal and professional growth through extensive training and development programs that enhance individual skills and organizational capabilities. With a culture grounded in innovation, collaboration, and accountability, Vizient places great emphasis on building a diverse workforce and maintaining an equitable workplace that reflects its core values of excellence and integrity.

The Tradeshow and Events Portfolio Leader at Vizient plays a critical role in shaping the company’s public and client engagement strategy by leading the planning, execution, and optimization of the organization’s comprehensive tradeshow and industry event portfolio. This role involves developing strategic plans that align event investments with corporate brand messaging, marketing goals, and commercial priorities to maximize business impact. The individual in this position will serve as the centralized authority on all tradeshow activities across enterprise, regional, and sales-funded events, ensuring consistency and operational excellence across all engagements. They will collaborate strategically with cross-functional teams including marketing, sales, and business leadership to ensure that event efforts drive brand awareness, client engagement, and measurable commercial outcomes. Key responsibilities include managing the entire lifecycle of tradeshow environments and booth assets, overseeing vendor partnerships, and implementing governance models that improve event standardization and scalability.

This position requires exceptional leadership skills, as the role also involves managing and developing a talented team tasked with delivering high-quality events on a large scale. The leader will be responsible for budget oversight, contract negotiation, and ensuring the optimal allocation of resources to enhance cost efficiency. Additionally, this role demands rigorous analysis and reporting of event performance metrics to continuously identify growth opportunities and optimize return on investment. With an estimated salary range of $135,200 to $236,600, plus incentive eligibility and comprehensive benefits, this is an excellent opportunity for a seasoned tradeshow professional to contribute to a mission-driven organization renowned for its dedication to healthcare improvement.