Special Events and Marketing Coordinator

Knoxville, TN, USA|Onsite

Job Overview

Employment Type

Full-time

Compensation

Salary

Range $42,500.00 - $45,000.00

Work Schedule

Standard Hours

Flexible

Weekend Shifts

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Short-Term Disability coverage

long-term disability coverage

Life insurance

Employee assistance program

Retirement plan with employer contribution

Paid Time Off

Holidays

Job Description

YWCA Knoxville & the Tennessee Valley is a prominent nonprofit organization dedicated to eliminating racism and empowering women throughout East Tennessee. With a commitment to social justice, the organization delivers vital programs and services to women, children, and families across six counties. Their work encompasses providing safe housing, supportive resources, and opportunities for personal and community growth, all aligned with their core values of peace, justice, freedom, and dignity. As a respected leader in the nonprofit sector, YWCA Knoxville & the Tennessee Valley fosters collaborative community engagement and seeks to create meaningful, lasting impact through its comprehensive initiatives.

The Special Events and Marketing Coordinator role is a full-time, non-exempt position located in Knoxville, Tennessee, reporting directly to the Director of Development or the Chief Executive Officer. This position plays a crucial role in advancing the organization's mission by supporting fundraising efforts, enhancing community outreach, and increasing organizational visibility through strategic marketing and event coordination. The Coordinator will lead the planning and execution of key fundraising events such as the Keys of Hope Luncheon, Tribute to Women, and Diversity Day, managing all aspects from logistics to vendor coordination and volunteer management. Additionally, this role involves managing marketing campaigns across social media and email platforms, maintaining consistent brand messaging, and supporting storytelling to highlight program successes and community impact.

This position requires a detail-oriented and proactive professional with a passion for nonprofit work and community building. The ideal candidate will be adept at juggling multiple responsibilities, including event logistics, volunteer coordination, content creation, and communication management. Strong organizational skills and the ability to collaborate effectively with internal teams and external partners are essential. YWCA Knoxville values innovation and continuous growth, and the Special Events and Marketing Coordinator will be an integral part of fostering these values while contributing to the organization's strategic goals. Compensation for this role ranges from $42,500 to $45,000 annually, with a schedule primarily Monday through Friday, including some flexibility for evening and weekend events. Benefits include comprehensive health coverage and generous paid time off, making it a rewarding opportunity for professionals dedicated to making a difference in their community.

Job Requirements

bachelor’s degree preferred
1–3 years of related experience preferred
strong written and verbal communication skills
proficiency with social media and basic design tools
excellent organizational skills
ability to manage multiple projects independently
availability to work evenings and weekends occasionally
commitment to diversity and inclusion

Job Qualifications

bachelor’s degree in marketing, communications, public relations, nonprofit management, or a related field preferred
1–3 years of experience in marketing, event coordination, or nonprofit development, with demonstrated experience supporting or executing events
strong written and verbal communication skills, with the ability to craft clear, engaging content for diverse audiences
proficiency with social media platforms and basic design tools (e.g., Canva or similar)
highly organized with strong attention to detail and the ability to manage multiple priorities and deadlines
demonstrated initiative and ability to manage multiple projects independently with minimal oversight
ability to work occasional evenings and weekends in support of events
commitment to creating a respectful, inclusive, and welcoming environment in all communications and community interactions

Job Duties

coordinate planning and execution of fundraising and community events
develop and manage event timelines, logistics, vendors, materials, and on-site operations
support event fundraising goals, including ticket sales, sponsorship tracking, fulfillment, and donor experience
manage event communications, including invitations, registrations, and post-event follow-up campaigns and promotional materials
create and schedule content across platforms to increase engagement and awareness of YWCA programs and initiatives
assist with website updates and ensure content is current and aligned with organizational priorities
coordinate closely with program staff and leadership to ensure accurate, timely representation of programs and impact
support storytelling efforts by gathering program highlights, photos, and impact stories
maintain brand consistency across all marketing and communications materials
collaborate with internal teams to ensure seamless event execution
lead execution of day-to-day marketing efforts, including social media and email
serve as the primary point of contact for volunteers across programs and events
recruit, onboard, and schedule volunteers to support organizational needs
coordinate volunteer roles for events and ongoing program support
maintain accurate records of volunteer hours and engagement
develop and manage consistent volunteer communication and engagement processes
support efforts to recognize and retain volunteers
track and report on key marketing and event metrics
support cross-departmental coordination to ensure alignment of messaging and activities
maintain accurate donor and event records within the organization’s CRM system
support timely and accurate distribution of tax acknowledgments and donor thank you letters
assist with general administrative tasks related to marketing, events, and volunteer engagement