Social Media Manager

West Valley City, UT, USA|Onsite

Job Overview

Employment Type

Full-time

Compensation

Salary

Exact $62,431.20

Work Schedule

Flexible

Weekend Shifts

Benefits

Health Insurance

Dental Insurance

Paid Time Off

Retirement Plan

Employee Discounts

Professional development opportunities

flexible scheduling

Job Description

Harmons is a well-established grocery store chain renowned for its commitment to quality, local community engagement, and exceptional customer service. Focused on providing customers with fresh, locally sourced products, Harmons has built a strong regional presence that emphasizes not only great food but also the people who love it. The company is dedicated to fostering a warm and welcoming shopping environment, maintaining high standards for product selection, and promoting community values through numerous initiatives and partnerships. This blend of tradition and innovation has made Harmons a trusted name and a beloved destination for grocery shoppers seeking a friendly and personalized experience.

This Social Media Manager role at Harmons is a dynamic and critical position within the marketing team, charged with the responsibility of communicating the Harmons story across various social media platforms in a voice that is both warm and local, reflecting the unique character of the stores. The role involves owning and executing the organic social media strategy, which means developing strategic content plans, creating and scheduling engaging posts, managing the influencer program, and actively engaging with the online community to maintain a positive and authentic brand presence.

The position reports closely to the Vice President of Marketing and works collaboratively with the Marketing Campaign Coordinator and the Creative team to ensure that all social content aligns with broader marketing campaigns and meets visual standards. The Social Media Manager is a blend of strategist, storyteller, and community builder, with a deep appreciation for food and an intuitive understanding of the customers’ tastes and preferences. The role demands someone who is both creative and analytical, comfortable managing multiple projects simultaneously, and knowledgeable about emerging social trends and platform algorithms.

At an annual salary of $62,431.20, this full-time position offers an opportunity to join a passionate team dedicated to community connection and brand storytelling in the retail grocery sector. The Social Media Manager will play an essential role in strengthening Harmons’ brand voice and visual identity across social platforms such as Instagram, Facebook, TikTok, Pinterest, and YouTube, using tools like Sprout Social for management and analytics.

Key responsibilities include creating compelling copy that resonates with diverse audiences, managing an influencer program to amplify Harmons’ reach, monitoring customer engagement and feedback, coordinating content with sales and store teams, and staying informed about industry trends to keep the brand’s social presence fresh and effective. This role also requires excellent organization, communication, and interpersonal skills, as the manager will regularly interact with internal teams and external partners to deliver cohesive and impactful campaigns.

Ultimately, the Social Media Manager at Harmons is more than a marketing professional—they are a champion of the company’s mission and community spirit, helping to tell the story of Harmons in a way that connects with customers both online and offline, inspiring loyalty and enthusiasm for the brand.

Job Requirements

A high school diploma or GED required
2-3 years of social media management experience
Deep knowledge of social media platforms
Strong copywriting skills
Experience with Sprout Social or similar social media management tool
Experience managing influencer or creator partnerships
Ability to manage a content calendar
Integrity and positive attitude
Flexibility to work evenings, weekends, and holidays

Job Qualifications

A high school diploma or GED required
4-year degree in marketing, communication, journalism, or related field preferred
2-3 years of social media management experience, preferably in retail, food, or consumer brands
Deep knowledge of social media platforms including their respective algorithms, content formats, and audience behaviors
A genuine passion for food, local community, and visual storytelling
Experience with Sprout Social or a comparable social media management and analytics tool
Strong copywriting skills with the ability to adapt voice, tone, and format across platforms while staying unmistakably Harmons
Experience with photo and video capture and basic editing
Experience managing an influencer program or creator partnerships
Ability to manage a content calendar and keep multiple campaigns moving simultaneously
Must possess integrity, a positive attitude, be mission-driven, and be self-directed with a demonstrated passion for Harmons’ mission
Commitment to working collaboratively in a supportive team environment
Ability to interpret policies and procedures
Excellent organization and planning skills
Must possess solid communication skills, including verbal and listening skills
Ability to appropriately and professionally handle conflict
Must possess the ability to accept constructive review and be accountable for one’s own success as well as the success of your team
Required to make logical, significant decisions using general, recognized analytical skills and techniques
Continually strives to be product minded, customer minded, personnel minded, detailed, forward focused, and consistent
Flexibility to work evenings, weekends, and holidays as needed to support campaign and social media goals

Job Duties

Develop and manage Harmons' organic social media strategy across all platforms, working from the campaign calendar and direction set by the VP of marketing
Create, schedule, and publish engaging content that showcases Harmons' personality, supports sales and marketing goals, and maintains a consistent brand voice across every platform
Manage the social media editorial calendar
coordinate asset requests with the Creative team through the Marketing Project Manager
Write compelling copy that reflects the Harmons voice and resonates with each platform's format and audience
Manage the Harmons influencer program - identifying partners, coordinating content creation, and measuring results against campaign goals
Monitor and respond to customer comments, questions, and feedback across social channels in a timely, on-brand, and helpful way
Export and compile monthly Sprout Social performance reports, track organic social metrics, and surface content insights and recommendations on a monthly basis