Senior Manager, North America Marketing (Valencia (CA), United States)
Job Overview
Compensation
Salary
Range $91,100.00 - $132,700.00
Benefits
Medical insurance
Dental Insurance
Vision Insurance
Health savings account
Flexible spending account
401k plan with company match
Life insurance
Short/Long-Term Disability Insurance
Accident/Hospital Indemnity coverage
Legal/ID Theft Assistance
Paid Time Off
Paid holidays
Paid parental bonding leave
Employee assistance program
Tuition Reimbursement
Hearing aid discount
Internal career growth opportunities
Internal social recognition platform
Job Description
Advanced Bionics is a pioneering company dedicated to transforming lives through cutting-edge hearing technology. With a commitment to innovation and improving the quality of life for individuals with hearing loss, Advanced Bionics stands as a leader in the medical device industry, particularly specializing in cochlear implants and auditory solutions. Part of the global Sonova Group, Advanced Bionics operates extensively across North America, providing state-of-the-art hearing solutions that empower individuals to reconnect with the world of sound. The company fosters a culture of collaboration, growth, and inclusiveness while consistently pushing the boundaries of technology to deliver superior experiences to its customers. Reliability, innovation, and customer-centricity are the core pillars that define Advanced Bionics and its approach to the hearing healthcare market.
The Senior Manager, North America Marketing, is a pivotal leadership role within Advanced Bionics, responsible for driving regional marketing strategies that stimulate growth, enhance brand presence, and support commercial success throughout North America. This position is hybrid/remote as applicable and requires up to 40% travel, reflecting its dynamic and geographically dispersed nature. The role demands a strategic thinker who is both results-driven and versed in navigating the complexities of healthcare marketing, with an emphasis on customer engagement, product launches, and market expansion initiatives.
In this influential role, the Senior Manager collaborates closely with Sales Leadership, Global Marketing, and other cross-functional teams to ensure the seamless execution of integrated marketing plans aligned with both regional and global objectives. The position also entails leading a high-performing marketing team composed of diverse professionals, including marketers, communications experts, and event specialists. Candidates will be expected to cultivate a culture of accountability, continuous improvement, and innovation within their teams. Additionally, the role involves steering customer engagement activities and brand development strategies that elevate Advanced Bionics' market positioning and deepen relationships with key opinion leaders and clinical influencers across North America.
Salary for this position ranges from $114,000 to $155,000, with bonus eligibility based on performance. Advanced Bionics offers a comprehensive benefits package that reflects its commitment to employee well-being and professional growth. This opportunity is ideal for experienced marketing professionals passionate about making a meaningful impact in the hearing healthcare industry and who thrive in collaborative, fast-paced environments where strategic insight and execution excellence are highly valued.
The Senior Manager, North America Marketing, is a pivotal leadership role within Advanced Bionics, responsible for driving regional marketing strategies that stimulate growth, enhance brand presence, and support commercial success throughout North America. This position is hybrid/remote as applicable and requires up to 40% travel, reflecting its dynamic and geographically dispersed nature. The role demands a strategic thinker who is both results-driven and versed in navigating the complexities of healthcare marketing, with an emphasis on customer engagement, product launches, and market expansion initiatives.
In this influential role, the Senior Manager collaborates closely with Sales Leadership, Global Marketing, and other cross-functional teams to ensure the seamless execution of integrated marketing plans aligned with both regional and global objectives. The position also entails leading a high-performing marketing team composed of diverse professionals, including marketers, communications experts, and event specialists. Candidates will be expected to cultivate a culture of accountability, continuous improvement, and innovation within their teams. Additionally, the role involves steering customer engagement activities and brand development strategies that elevate Advanced Bionics' market positioning and deepen relationships with key opinion leaders and clinical influencers across North America.
Salary for this position ranges from $114,000 to $155,000, with bonus eligibility based on performance. Advanced Bionics offers a comprehensive benefits package that reflects its commitment to employee well-being and professional growth. This opportunity is ideal for experienced marketing professionals passionate about making a meaningful impact in the hearing healthcare industry and who thrive in collaborative, fast-paced environments where strategic insight and execution excellence are highly valued.
Job Requirements
- Bachelor's degree in marketing, business, or a related field or equivalent experience
- MBA or master's degree preferred
- Minimum 3 years of product marketing or marketing management experience within medical devices, healthcare, or consumer products
- At least 3 years of people leadership experience or 5 years leading cross-functional teams
- Experience in upstream and/or downstream marketing
- Experience supporting product launches and commercial growth initiatives
- Experience in North American markets
- Sales or strong sales partnership experience preferred
- Cochlear implant, hearing healthcare, or clinical industry experience preferred
- Fluent in English
- General proficiency with business systems and technology platforms
- Understanding of marketing, CRM, analytics, and business tools
- Reliable internet connectivity meeting minimum bandwidth requirements
- Willingness to travel up to 40%
- Ability to adapt quickly to changing priorities and business conditions
Job Qualifications
- Bachelor's degree in Marketing, Business, or related field or equivalent experience
- MBA or Master's degree in Marketing, Business Administration, or related discipline
- 3+ years of product marketing or marketing management experience in medical devices, healthcare, or consumer products
- 3+ years of people leadership experience or 5+ years leading cross-functional teams
- Experience in upstream and/or downstream marketing
- Experience supporting product launches and commercial growth initiatives
- North American market experience
- Sales experience or strong sales partnership experience preferred
- Cochlear implant, hearing healthcare, or clinical industry experience preferred
- Strong strategic thinking and business acumen
- Excellent verbal, written, presentation, and public speaking skills
- Proven ability to influence stakeholders and collaborate across functions
- Strong project management and organizational skills
- Skilled at motivating teams and driving results
- Process improvement mindset focused on execution and accountability
- Ability to adapt to changing priorities and business conditions
- Strong networking and relationship-building capabilities
Job Duties
- Develop and execute integrated marketing plans that support business objectives
- Ensure alignment between North American marketing activities and global brand and strategic objectives
- Partner with Sales Leadership to communicate product strategy and marketing initiatives
- Lead execution of product launches, positioning, messaging, and campaigns
- Develop and execute Quarterly Plans of Action to drive business performance
- Manage, coach, and develop a marketing team
- Establish goals and performance expectations aligned with business objectives
- Foster a collaborative and results-oriented culture
- Support employee growth through coaching and feedback
- Contribute to customer journey strategy and develop marketing collateral
- Lead initiatives to improve customer insights and data quality
- Increase brand visibility and strengthen relationships with Key Opinion Leaders
- Engage influential customers and clinical leaders
- Collaborate with global teams to address North American customer needs
- Identify and implement opportunities to improve launch effectiveness
- Drive field engagement activities to increase product adoption
- Lead initiatives to optimize product offerings and market profitability
- Manage the North American marketing budget and align with business priorities
Job Criteria
Experience
Mid Level (3-7 years)
Job Location
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