Sales Manager

Modesto, CA, USA|Onsite

Job Overview

Employment Type

Full-time

Compensation

Salary

Range $46,000.00 - $98,700.00

Work Schedule

Standard Hours

Benefits

bonus eligibility

Paid Time Off

Health Insurance

Dental Insurance

Vision Insurance

Retirement Plan

Employee Discounts

Job Description

Great Wolf is a leading hospitality company known for its family-friendly indoor water park resorts across North America. Established with a strong commitment to providing memorable guest experiences, Great Wolf offers both entertainment and accommodation services primarily targeting families and group travelers. Their resorts combine fun-filled waterpark experiences with the comforts of a full-service lodge, ensuring every guest enjoys a delightful stay. With a focus on high-quality service and customer satisfaction, Great Wolf continuously strives to enhance its brand reputation and market presence through strategic sales and exceptional client relations. As a well-recognized name in the hospitality and entertainment industry,... Show More

Job Requirements

Bachelor’s degree in hotel/hospitality or related field, or equivalent combination of education/experience
Minimum 4 years in sales with specific experience in hospitality event/conference sales
Demonstrated proficiency in Microsoft Office Suite
Successful completion of criminal background check and drug screen
Successful Department of Motor Vehicle check
Professional communication skills both verbal and written

Job Qualifications

Bachelor’s degree in hotel/hospitality or related field, or equivalent combination of education/experience
Minimum 4 years in sales with specific experience in hospitality event/conference sales
Demonstrated proficiency in Microsoft Office Suite
Professional communication skills both verbal and written
Significant customer service experience
Strong problem solving and organizational skills
Attention to detail and ability to exceed quality standards
Enthusiastic and positive energy
Multi-tasking ability

Job Duties

Develop and execute comprehensive outbound prospecting strategy to secure new and existing group room and event business, specifically targeting shoulder and off-peak groups
Increase market share through effective networking, research and business development activities in order to target, solicit and win new business
Convert group and meeting inquiries to sales via fast response time, exceptional sales skills and diligent client service
Represent Great Wolf at local and regional trade and travel shows in accordance with Lodge strategy to promote Groups brand and uncover new opportunities
Demonstrate strong account management fundamentals, including effective entry of all activities in CRM system, tracing next steps, pipeline management and setting future meetings
Build and maintain key client relationships, generating repeat business and lifetime value
Prepare compelling group proposals, sales materials and contracts that result in sales wins
Deliver on assigned group room and catering sales goals that contribute to the overall financial success of the lodge
Exercise appropriate authority to skillfully negotiate contracting terms including, but not limited to, pricing for meeting room rental and audio visual
Submit a weekly report to the director of sales and catering documenting sales activities, converted business and pipeline progression
Create and update quarterly sales action plans outlining business development objectives and market segment strategy
Provide consultation/advice to clients on all aspects of lodge's facilities and services when proposing and contracting groups and events
Monitors room blocks and communicates with appropriate property personnel on a weekly basis regarding group room pick-ups, rooming lists, etc.
Represent the lodge in investigating and resolving any group complaints or conflicts including, but not limited to: billing issues, misplaced items, reservations and contract discrepancies
Complete Banquet Event Orders (BEOs) and Resumes for clients and operations departments to communicate specific needs, contracted/agreed-upon details and pricing for the meeting, event or program
Provide detailed information on meeting-specific needs throughout the entire booking process from negotiation through departure
Enter accurate rooming lists, routing information, tax-exempt status and verification of payment in Company software systems
Maintain Posting Master (PM) account ledger by keeping track of all open PM accounts

Job Criteria

Experience

Mid Level (3-7 years)

Job Location

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