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The Aubuchon Company logo

Regional Marketing Coordinator

Worcester, MA, USA|Travel, Onsite

Job Overview

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Employment Type

Full-time
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Compensation

Hourly
Range $20.00 - $22.00
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Work Schedule

Standard Hours
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Benefits

401(k) with Match program
Pto awards starting at 80 hours and increases with seniority
Paid holidays
Medical insurance
Vision Insurance
Dental Insurance
Company funded-hsa/hra program
short term disability
Company paid life insurance
Wellness Program
Tuition Reimbursement
Gym reimbursement
Team member assistance program and fund
Discounted pet health insurance
Team member discounts at all locations
Training and growth opportunities

Job Description

The Aubuchon Company is a well-established, fourth-generation family-owned business with more than 100 retail locations spread across multiple communities. This company has demonstrated a unique ability to blend the values of a "mom and pop" establishment with the competitiveness of a modern-day retailer, which has been a cornerstone of its long-standing success. Known for its distinctive approach called "The Aubuchon Difference," the company prides itself on fostering a diverse, fun, and ambitious team culture that empowers its team members. This family-oriented ethos, combined with an innovative spirit, has helped Aubuchon maintain its strong market presence and reputation as a trusted... Show More

Job Requirements

  • Bachelor's degree in marketing, communications, business, or a related field preferred
  • 1-3+ years of experience in marketing, social media, retail operations, or community engagement
  • store-level experience strongly preferred
  • passion for social media, content creation, and community-based marketing
  • strong understanding of Facebook, Instagram, and Google Business
  • experience creating multimedia content (photo, video, written) using mobile and/or basic editing tools
  • strong organizational and project management skills
  • excellent interpersonal and communication skills
  • comfort with technology platforms (e.g., SOCi or similar)
  • ability to learn new systems quickly while supporting others
  • creative thinker with strong attention to detail
  • valid driver's license
  • clean driving record
  • willingness to travel regularly throughout the assigned region

Job Qualifications

  • Bachelor's degree in marketing, communications, business, or a related field preferred
  • 1-3+ years of experience in marketing, social media, retail operations, or community engagement
  • passion for social media, content creation, and community-based marketing, with a strong understanding of Facebook, Instagram, and Google Business
  • experience creating multimedia content (photo, video, written) using mobile and/or basic editing tools
  • strong organizational and project management skills
  • excellent interpersonal and communication skills
  • comfort with technology platforms (e.g., SOCi or similar) and the ability to learn new systems quickly while supporting others
  • a creative thinker with strong attention to detail and an eye for branding, design, and customer experience
  • self-starter with high energy, accountability, and the ability to work independently in a regional role

Job Duties

  • Develop creative, engaging multimedia content (photos, videos, written copy) that resonates with your regional community and strengthens local brand presence
  • Partner with Store Leaders and store teams to plan, promote, and execute local events, serving as the primary event planner for larger-scale activations like grand openings, fundraisers, and seasonal campaigns
  • Build and drive a consistent regional event cadence (potentially multiple events per week across the region), ensuring each one aligns with brand standards and delivers measurable impact
  • Align marketing activities and event execution with our "Win the Month" priorities to directly support sales goals and traffic-driving initiatives
  • Create in-store signage, event materials, and custom marketing assets to support major initiatives and new store launches
  • Support execution of the SOCi Bundle strategy across your region - uploads, edits, captions, platform navigation, and troubleshooting for store teams
  • Coach store teams on SOCi best practices and help develop training materials that raise the bar on store-level social media execution
  • Monitor online reviews and ratings
  • draft thoughtful, brand-aligned responses and escalate sensitive feedback to the Marketing Manager
  • Act as a marketing ambassador in your region - identifying and mentoring store-based talent with a passion for marketing to build our future pipeline

Job Criteria

Experience

Mid Level (3-7 years)


Job Location

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