Regional Business Director

Inizio Engage is a globally recognized strategic, commercial, and creative engagement partner specializing in healthcare. The company leverages its passionate and diverse workforce to augment local expertise with an innovative blend of data, science, and technology. This unique combination allows Inizio Engage to deliver bespoke engagement solutions that enable healthcare providers, payers, patients, and people to improve treatment outcomes. Their mission focuses on partnering with clients to enhance lives by ensuring healthcare professionals and patients have timely access to the medicines, knowledge, and support they require. Inizio Engage prides itself on fostering a collaborative culture that values diversity, equity, and inclusion, offering equal employment opportunities to all qualified individuals regardless of background or personal characteristics. Visit their website at https://inizio.health to learn more about their impactful work and workplace values.

The position offered is for a Regional Business Director, a pivotal leadership role supporting Cristcot, a pharmaceutical company dedicated to developing novel drug formulations and optimized drug-device systems. Cristcot distinguishes itself by focusing on "the problems within the problem" – that is, uncovering and solving overlooked challenges in drug development and delivery that major pharmaceutical companies may miss. The company’s pipeline includes innovative solutions primarily targeting complex and specialty pharmaceutical markets with a focus on patient-centric outcomes.

This Regional Business Director position carries a base salary range between $160,000 and $200,000 annually, depending on experience and other factors. The role is crucial in preparing for the upcoming U.S. market launch of Cristcot's new product targeting ulcerative colitis. The successful candidate will be responsible for building, leading, and developing a high-performing field sales team composed of Territory Business Managers (TBMs) across a designated geographical region. The director will translate national commercial strategies into actionable regional plans, ensuring consistent execution, compliance, and a culture of high accountability. Cross-functional collaboration will be frequent, partnering closely with Marketing, Medical Affairs, Market Access, and Commercial Operations teams to align strategy and achieve successful product adoption.

Key responsibilities include recruiting and coaching the TBM team to surpass revenue, TRx/NBRx, and market share goals, leveraging CRM and analytics tools to monitor performance metrics, and remaining agile in adapting strategies based on dynamic payer landscapes, competition, and market shifts. The director will also champion the use of digital and AI-enabled tools that improve field effectiveness and customer engagement. Managing budgets to maximize returns and maintaining strong relationships with key healthcare stakeholders are essential components of the role.

This position demands a seasoned sales leader with extensive pharmaceutical or biotech sales experience (10+ years), including leadership experience managing sales teams through multiple product launches, preferably within specialty or complex, payer-driven markets such as immunology or gastroenterology. The ideal candidate will also have strong skills in coaching, performance management, CRM and analytics applications, compliance understanding, and stakeholder communication, coupled with a willingness to travel extensively within the region (50-70%). This role offers an exciting opportunity for a dynamic leader to influence the successful commercial launch of an innovative therapy within a forward-thinking pharmaceutical environment.