Marketing Manager | Full-Time | Chartway Arena @ Old Dominion University
Job Overview
Employment Type
Part-time
Compensation
Salary
Range $56,000.00 - $60,000.00
Work Schedule
Flexible
Weekend Shifts
Night Shifts
Benefits
Health Insurance
Dental Insurance
Vision Insurance
401(k) savings plan
401(k) matching
Paid Time Off
vacation days
Job Description
Oak View Group (OVG) is recognized as the global leader in premium live entertainment infrastructure and services, offering a comprehensive platform that spans venue development alongside end-to-end capabilities in venue management, hospitality, and sponsorship sales. Founded in 2015, OVG has quickly established itself as a dominant force in the industry, managing a diverse portfolio comprising seven world-class owned venues and a broad client roster that includes the most iconic arenas, stadiums, convention centers, music festivals, performing arts centers, and cultural institutions spread across four continents. The Company’s capabilities are anchored by their commitment to providing outstanding event experiences and operational excellence in live entertainment environments.
OVG’s role as a trailblazer means it works closely with a variety of stakeholders in the sports, music, and entertainment industries to elevate the standard of venue management and fan engagements globally. The company blends a deep understanding of entertainment dynamics with innovative technologies and strategic partnerships to deliver highly engaging live experiences. Their methodological approach to venue management highlights operational efficiency, dynamic marketing, superior customer experience, and tailored hospitality offerings.
This Marketing Manager role is based at Chartway Arena, a premier mid-sized arena operated by OVG, located on the campus of Old Dominion University. Chartway Arena boasts over 8,000 seats with capability to expand up to 9,000 for special events, making it a versatile facility for commencements, concerts, family shows, and athletic events such as men’s and women’s basketball. The arena also includes a 9,100 square foot multifunctional room divisible into five banquet areas, accommodating a range of event sizes and types. Aside from venue management, OVG oversees gameday operations for Old Dominion University Football at Kornblau Field at S.B. Ballard Stadium, reflecting an expanding relationship that integrates the Monarch gameday experience across football and basketball.
The Marketing Manager will play a pivotal role on the Chartway Arena team, leading digital marketing projects, managing social media channels, and overseeing direct marketing campaigns aimed at promoting events and engaging diverse audience segments. This role calls for collaboration with the Director of Ticketing and Director of Marketing to develop creative promotional materials, including web graphics, advertisements, and social media content that elevate the visibility of Chartway Arena events effectively.
With an annual salary range of $56,000 to $60,000, this position offers an exciting opportunity to work within a dynamic environment where creativity meets operational execution. Benefits for part-time roles include comprehensive health, dental, and vision insurance, a 401(k) savings plan with matching contributions, and paid time off encompassing vacation days, sick days, and 11 holidays. The Marketing Manager is tasked with devising innovative marketing strategies that enhance existing initiatives and create new revenue-generating programs, including third-party partnerships and modern media campaigns.
Key duties involve crafting repeatable marketing concepts, managing food and beverage initiatives with venue leadership, interpreting customer experience feedback to improve guest satisfaction, and serving as a press contact by issuing press releases. The manager will also design venue collateral materials such as print and digital ads, posters, schedules, and brochures from concept to completion, utilizing tools like Adobe Photoshop and CANVA. The position demands management of all social media platforms including TikTok, Facebook, Instagram, LinkedIn, Twitter, and Snapchat, and requires familiarity with automated ticketing system tools to create targeted email campaigns such as presales, post-event surveys, and cart abandonment outreach.
This role additionally involves collaborating with athletic and university marketing departments, coordinating payment and non-paid social promotions, and staying informed on evolving social media trends and platforms. Participation in event and game-day activities further enriches the role, requiring enthusiasm, adaptability, and a team-oriented mindset. The Marketing Manager at Chartway Arena is essential to driving engagement, increasing event attendance, and enhancing the overall entertainment experience at a leading collegiate venue managed by a global leader in live entertainment infrastructure.
OVG’s role as a trailblazer means it works closely with a variety of stakeholders in the sports, music, and entertainment industries to elevate the standard of venue management and fan engagements globally. The company blends a deep understanding of entertainment dynamics with innovative technologies and strategic partnerships to deliver highly engaging live experiences. Their methodological approach to venue management highlights operational efficiency, dynamic marketing, superior customer experience, and tailored hospitality offerings.
This Marketing Manager role is based at Chartway Arena, a premier mid-sized arena operated by OVG, located on the campus of Old Dominion University. Chartway Arena boasts over 8,000 seats with capability to expand up to 9,000 for special events, making it a versatile facility for commencements, concerts, family shows, and athletic events such as men’s and women’s basketball. The arena also includes a 9,100 square foot multifunctional room divisible into five banquet areas, accommodating a range of event sizes and types. Aside from venue management, OVG oversees gameday operations for Old Dominion University Football at Kornblau Field at S.B. Ballard Stadium, reflecting an expanding relationship that integrates the Monarch gameday experience across football and basketball.
The Marketing Manager will play a pivotal role on the Chartway Arena team, leading digital marketing projects, managing social media channels, and overseeing direct marketing campaigns aimed at promoting events and engaging diverse audience segments. This role calls for collaboration with the Director of Ticketing and Director of Marketing to develop creative promotional materials, including web graphics, advertisements, and social media content that elevate the visibility of Chartway Arena events effectively.
With an annual salary range of $56,000 to $60,000, this position offers an exciting opportunity to work within a dynamic environment where creativity meets operational execution. Benefits for part-time roles include comprehensive health, dental, and vision insurance, a 401(k) savings plan with matching contributions, and paid time off encompassing vacation days, sick days, and 11 holidays. The Marketing Manager is tasked with devising innovative marketing strategies that enhance existing initiatives and create new revenue-generating programs, including third-party partnerships and modern media campaigns.
Key duties involve crafting repeatable marketing concepts, managing food and beverage initiatives with venue leadership, interpreting customer experience feedback to improve guest satisfaction, and serving as a press contact by issuing press releases. The manager will also design venue collateral materials such as print and digital ads, posters, schedules, and brochures from concept to completion, utilizing tools like Adobe Photoshop and CANVA. The position demands management of all social media platforms including TikTok, Facebook, Instagram, LinkedIn, Twitter, and Snapchat, and requires familiarity with automated ticketing system tools to create targeted email campaigns such as presales, post-event surveys, and cart abandonment outreach.
This role additionally involves collaborating with athletic and university marketing departments, coordinating payment and non-paid social promotions, and staying informed on evolving social media trends and platforms. Participation in event and game-day activities further enriches the role, requiring enthusiasm, adaptability, and a team-oriented mindset. The Marketing Manager at Chartway Arena is essential to driving engagement, increasing event attendance, and enhancing the overall entertainment experience at a leading collegiate venue managed by a global leader in live entertainment infrastructure.
Job Requirements
- Bachelor’s degree or higher
- 3-5 years of sales and/or marketing experience
- Experience in a public assembly facility preferred
- Strong graphic design skills with portfolio
- Proficiency with Adobe Creative Suite
- Knowledge of social media platforms
- Ability to work nights and weekends
- Excellent organizational and interpersonal skills
- Proficiency in Microsoft Word and Excel
Job Qualifications
- Bachelor’s degree or better from an accredited college or university with major coursework in marketing, public relations, business administration, or other related fields
- Minimum of 3-5 years in sales and/or marketing required, preferably with an arena, sports facility, stadium, or other multi-purpose public assembly facility
- Knowledge of marketing and advertising/sponsorship program development
- Knowledge of public relations
- Knowledge of website maintenance
- At least 1+ year of experience in graphic design (please provide portfolio)
- Knowledge of Adobe Creative Suite, including Photoshop and CANVA
- Passion for the sports and entertainment industry is a plus
- Highly motivated individual with excellent organizational and interpersonal skills
- Ability to work nights and weekends
- Proficiency in Microsoft Word and Excel
- Strong knowledge of social media platforms, including TikTok, Facebook, Instagram, LinkedIn, Twitter, and Snapchat
- Comfortable working on multiple projects with tight deadlines in a fast-pace team environment
- Perform other duties and responsibilities as assigned
Job Duties
- Identify, develop, and evaluate marketing strategy
- Enhance existing promotional initiatives and develop new marketing programs and initiatives to maximize ROI, such as third-party partnerships, new media avenues, etc.
- Participate in the development and implementation of annual marketing goals and objectives
- Hiring and training of marketing interns and marketing hourly staff members
- Assist with negotiating contracts with media and promotion partners
- Collaborate with athletic and university marketing departments
- Create, plan, and implement repeatable revenue-generating concepts and processes
- Manage F&B initiatives in collaboration with venue F&B general manager
- Interpret the venue customer experience and provide plans to improve the guests'/client experience
- Serve as press contact and write and distribute press releases
- Create venue collateral materials such as print and digital ads, promotional pieces, posters, schedules, calendars, and various brochures from concept to completion
- Assist and coordinate marketing, advertising, and promotional activities, including development of marketing plans
- Develop creative assets for Chartway Arena and its partners in multiple mediums—social media, print collateral, event design, web, eblast, etc.—using Adobe Photoshop
- Develop and implement grassroots media campaigns
- Edit high-resolution imagery using Adobe Photoshop
- Oversee all social media channels: TikTok, Facebook, Instagram, LinkedIn Twitter, Snapchat, etc.
- Create weekly newsletters, presale emails, on-sale notifications, post-event survey campaigns, and cart abandonment campaigns by maximizing the automations tools within the ticketing system
- Coordinate paid and non-paid social media campaigns promoting upcoming events
- Research evolving social media trends and new platforms
- Participate in select event or game-day activities, promotions, and set-up
- Actively participate in brainstorming sessions
- Maintains a winning, do-what-it-takes attitude and team approach
Job Criteria
Experience
Mid Level (3-7 years)
Job Location
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