Marketing Manager

Kennedy Concepts is a dynamic hospitality company dedicated to enriching the lives of both its guests and team members. Established with a mission to provide exceptional dining experiences, Kennedy Concepts prides itself on serving the highest quality food and beverages in an inviting and energetic atmosphere. Known for their legendary guest service, they create a family-like environment where both staff and patrons feel valued and appreciated. The company operates multiple restaurant concepts, each with a unique brand identity and customer base, striving to deliver unforgettable memories to every guest every time.

The role available at Kennedy Concepts is a comprehensive and pivotal position focusing on digital marketing, event coordination, and community engagement within the hospitality industry. This position offers a full-time employment opportunity that encompasses a broad spectrum of responsibilities designed to enhance the company’s brand presence, increase customer engagement, and drive revenue growth through innovative marketing campaigns and exceptional event management.

As a key member of the marketing and sales team, the successful candidate will take charge of digital marketing initiatives including reputation management across various online platforms such as Facebook, Google, Yelp, Trip Advisor, and Rewards Network. The role requires active coordination with restaurant management to manage guest feedback—resolving complaints, thanking reviewers, and creating incentives to boost positive guest interaction and online visibility.

In social media marketing, the candidate will develop and maintain engaging content tailored to each restaurant’s unique identity and audience, promoting food and drink specials, live entertainment, and special events. This includes overseeing regular and consistent posts, managing the growth of online followers, and partnering with Human Resources to recruit new team members through social platforms.

The position also involves launching and analyzing digital marketing campaigns, working closely with external marketing agencies and internal directors to maintain and optimize the company’s website, keeping it up-to-date with event calendars, menus, galleries, and merchandise. Furthermore, in-store marketing efforts, loyalty program management, and coordinating print and digital materials for cross-promotional purposes are integral parts of the role.

Community outreach is highly emphasized, requiring collaboration with local schools, non-profits, and chambers of commerce to promote events and support community initiatives. This role also includes managing relationships with local business partners for cross-promotion and corporate client engagement, enhancing private event bookings, and executing revenue-generating advertising strategies within restaurant locations.

The candidate will orchestrate entertainment bookings ensuring a consistent high-quality guest experience and oversee all aspects of event planning, from concept development to execution. Responsibilities extend to managing event staff, conducting post-event evaluations, and implementing marketing strategies that appeal to diverse target markets.

Proficiency in various digital tools and marketing software, including Adobe Creative Cloud and event planning applications, is essential to succeed in this role. The ideal candidate combines creativity with strong organizational and communication skills, a passion for hospitality, and a keen eye for detail. This opportunity offers a challenging and rewarding career path within a respected and innovative hospitality company dedicated to excellence and community engagement.