Marketing Manager (3739)

Port St Lucie, FL, USA|

Job Overview

Compensation

Salary

Range $52,900.00 - $86,300.00

Benefits

Health Insurance

Paid Time Off

Professional Development

Travel reimbursement

Retirement Plan

Job Description

Perricone Farms is a distinguished consumer brand known for its commitment to delivering high-quality food and beverage products to a broad customer base. Specializing in farm-fresh juice and holistic wellness products, Perricone Farms has carved a niche in the competitive Consumer Packaged Goods (CPG) industry. The company emphasizes a blend of authentic product offerings coupled with innovative marketing strategies to engage and satisfy consumers, retailers, and partners alike. With a strong focus on sustainable practices and consumer health, Perricone Farms stands out as a leader in the market, championing excellence in both product development and customer engagement. They cultivate a company culture that values creativity, precision, and responsiveness to market trends, which aligns with their overall mission to deliver exceptional value and healthy lifestyle options to their customers.

We are currently seeking an experienced Marketing Manager to join the dynamic marketing team at Perricone Farms. This full-time position centers on managing and executing consumer-facing marketing initiatives. The Marketing Manager’s primary responsibilities are divided among three crucial pillars: e-commerce fulfillment, trade show execution, and consumer relations. This role is ideal for a proactive individual who excels in both brand strategy and operational execution. You will oversee a team dedicated to ensuring seamless e-commerce order fulfillment, making certain shipments are accurate, timely, and reflect the brand’s identity effectively. Additionally, you will lead the planning and execution of trade show events, coordinating logistics, promotional materials, and staffing to create engaging and memorable brand experiences.

In the consumer relations aspect of the role, you will act as the primary contact point for consumer inquiries, feedback, and concerns through various communication channels such as email and phone. This role requires an agile problem solver who can handle customer issues with empathy and urgency, while also identifying trends to support ongoing product and marketing enhancements. Success in this role demands strong project management capabilities, multitasking skills, and the ability to collaborate across departments and with external stakeholders. Proficiency with e-commerce platforms like Shopify, CRM tools such as Zendesk, and Microsoft Office is essential. The role also includes travel requirements, roughly 20 percent of the time, for trade shows and industry events.

By joining Perricone Farms, marketing professionals are afforded the opportunity to work within a vibrant environment that prioritizes innovation, teamwork, and a customer-first philosophy. The Marketing Manager will play a pivotal role in not only driving operational success but also shaping memorable consumer experiences that reinforce and elevate the company’s brand presence in a competitive market.

Job Requirements

Bachelor's degree in marketing business communications or a related field or equivalent experience
3–5 plus years of customer service or marketing experience ideally in CPG food and beverage or a consumer brand environment
Demonstrated experience managing e-commerce operations trade show logistics and/or consumer-facing communications
Strong project management skills with the ability to juggle multiple deadlines and stakeholders
Ability to be flexible to help drive solutions for internal and external teams
Excellent written and verbal communication skills with a customer-first mindset
Proficiency with e-commerce platforms Shopify or similar CRM tools like Zendesk and Microsoft Office
Willingness to travel for trade shows and industry events approximately 20 percent of the time

Job Qualifications

Bachelor's degree in marketing business communications or a related field or equivalent experience
3–5 plus years of customer service or marketing experience ideally in CPG food and beverage or a consumer brand environment
Demonstrated experience managing e-commerce operations trade show logistics and/or consumer-facing communications
Strong project management skills with the ability to juggle multiple deadlines and stakeholders
Ability to be flexible to help drive solutions for internal and external teams
Excellent written and verbal communication skills with a customer-first mindset
Proficiency with e-commerce platforms Shopify or similar CRM tools like Zendesk and Microsoft Office
Willingness to travel for trade shows and industry events approximately 20 percent of the time

Job Duties

Manage a team to support end-to-end e-commerce order fulfillment ensuring accurate timely and on brand shipments to consumers internal team members and customers
Partner with internal partners to monitor inventory shipping performance and packaging quality
Adjust and support internal teams as needed to existing orders to ensure accurate tracking and execution
Track and report on e-commerce KPIs including fulfillment metrics and return rate and recommend improvements
Plan and execute trade shows including logistics juice orders staffing lead retrievals and additional materials
Manage event budgets vendor relationships shipping of materials travel coordination and post-event ROI reporting
Develop sales collateral samples giveaways and demo experiences that reinforce the Perricone Farms and Natalie’s brands
Capture leads at events and ensure timely hand-off to sales for follow-up
Serve as the primary point of contact for consumer inquiries feedback and concerns across email and phone channels
Resolve customer issues with empathy and urgency while identifying recurring themes to inform product and marketing improvements
Build and maintain consumer communications on templates FAQs and response guidelines
Follow processes around quality escalation sales lead routing and more