Marketing Event Coordinator

Mobile, AL, USA|Onsite

Job Overview

Employment Type

Full-time

Compensation

Salary

Range $65,000.00 - $70,000.00

Work Schedule

Standard Hours

Benefits

Health Insurance

Dental Insurance

Paid Time Off

hybrid work environment

Professional development opportunities

Collaborative team culture

retirement savings plan

Job Description

Opteon is a leading player in the real estate and financial services industries, committed to delivering innovative solutions and excellent service to its clients. With a growing U.S. Marketing Team, Opteon has built a reputation for dynamic, forward-thinking marketing strategies and brand presence across multiple internal brands. The company fosters a collaborative and fast-paced work environment, encouraging growth and professional development for early-career marketers who thrive in versatile roles integrating event coordination, marketing operations, and creative design. Operating from their Fairhope, AL office with a hybrid work model, Opteon balances strong in-office teamwork with flexible remote arrangements to suit the needs of its employees and business demands.

The Marketing Events Coordinator role at Opteon is a critical position within the marketing department, responsible for supporting the full lifecycle of events across all U.S. brands. This includes handling the logistical coordination of tradeshows, conferences, and partner events, securing sponsorships, and maintaining excellent communication and alignment within internal teams to ensure seamless event execution. The role is well-suited for a highly organized, self-motivated individual who actively manages multiple tasks while collaborating cross-functionally with teams such as sales, operations, and external vendors. Beyond event execution, the coordinator supports GTM (go-to-market) activities and marketing operations, including email marketing, social media content scheduling, and marketing inbox monitoring. They also contribute to brand management, performance tracking, and campaign optimization efforts.

A key aspect of this position involves the creation of visual assets using tools like Canva to support event campaigns, social media initiatives, and collateral design. Additionally, the role supports sales enablement through the development of landing pages and event signage, ensuring consistency with brand standards. Ideal candidates will bring 1-2 years of experience in event or marketing coordination, particularly in B2B environments such as real estate, mortgage, or financial services, and possess strong organizational and communication skills. This role is primarily non-travel, with occasional limited travel for critical events typically less than a few times per year.

Working at Opteon means joining a dynamic and growth-oriented marketing team where creativity meets operational excellence. The hybrid nature of the job fosters a balance of in-person collaboration and focused remote work, offering an ideal environment for early-career professionals looking to expand their skills and contribute meaningfully to brand growth and market presence. This position provides an excellent opportunity to gain broad exposure to various aspects of marketing and event management within a supportive and innovative company culture.

Job Requirements

1-2 years experience in event coordination, marketing coordination, or related roles
Experience coordinating tradeshows or B2B events
Strong organizational and project management skills
Proficient in Canva or similar design tools
Excellent written and verbal communication skills
Self-motivated, proactive, and comfortable working independently
Strong attention to detail and commitment to process improvement
Ability to collaborate cross-functionally with sales, operations, and external vendors
Willingness to work in a hybrid office role at Fairhope, AL with a minimum of two days per week in-office
Ability to travel infrequently (1-3 times per year) for key events when requested with advance notice

Job Qualifications

1-2 years experience in event coordination, marketing coordination, or related roles
Experience coordinating tradeshows or B2B events
Strong organizational and project management skills
Proficient in Canva or similar design tools
Excellent written and verbal communication skills
Self-motivated, proactive, and comfortable working independently
Strong attention to detail and commitment to process improvement
Ability to collaborate cross-functionally with sales, operations, and external vendors
Experience in real estate, mortgage, financial services, or other B2B industries preferred
Familiarity with HubSpot or similar marketing automation tools preferred
Basic understanding of email marketing, social media engagement, and landing page creation preferred
Interest in brand development and multi-brand marketing environments preferred

Job Duties

Coordinate end-to-end execution of events and tradeshows across all U.S. brands
Secure sponsorships and manage relationships with event organizers
Organize and communicate booth staffing needs, schedules, and expectations
Coordinate shipping and logistics for booth materials, signage, and swag
Manage swag inventory and restocking
Oversee event setup requirements, booth assets, and on-site needs
Lead post-event processes including lead collection, CRM handoff, reporting, and internal debriefs
Monitor marketing inboxes and respond or escalate as needed
Support email marketing, including drafting and scheduling as required
Draft and schedule social media content as required
Contribute to GTM activity execution and administrative marketing tasks
Create visual assets in Canva for events, campaigns, and social media
Assist with landing pages and sales enablement tools
Support design of event signage and brand-aligned collateral
Assist with ABM campaign execution including research, asset creation, and internal coordination
Maintain brand governance standards across Opteon and Jaro
Support performance tracking and optimization across campaigns and events