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Job Overview
Employment Type
Full-time
Compensation
Salary
Range $1.00 - $500,000.00
Work Schedule
Flexible
Weekend Shifts
Benefits
free access to Pursuit attractions
50 percent off for friends
Discounts on hotel stays
Discounts on dining
Discounts on retail
Access to subsidized mental health resources
Access to subsidized wellness resources
Job Description
Pursuit is a distinguished hospitality and attractions company that goes beyond simply providing destinations to visit. Founded with a mission to connect people to iconic places through unforgettable and inspiring experiences, Pursuit offers a wide collection of world-class hotels, lodges, recreational attractions, transportation services, retail options, dining establishments, sightseeing tours, and travel products located in some of the most breathtaking and destination-worthy locations. These include Alaska, Montana, the Canadian Rockies, Reykjav•k, and Costa Rica. Listed publicly on the New York Stock Exchange under the symbol PRSU and recognized as a member of the S&P SmallCap 600 index, Pursuit specializes in... Show More
Job Requirements
- Minimum one year marketing experience
- Excellent written communication and creative writing skills
- University degree or college diploma in marketing, communication, tourism or graphic design considered an asset
- Basic knowledge of Adobe Creative Suite, especially Adobe InDesign, Adobe Photoshop and Adobe Lightroom is preferred
- Proficient with social media platforms such as Facebook, Instagram, Twitter, Snapchat, YouTube, Pinterest, LinkedIn, TikTok
- Familiarity with website content management systems
- Proficiency with Microsoft Office applications including Excel, PowerPoint, Outlook and Word
- Strong brand representation judgement
- Photography and videography experience is a plus
- Ability to work in a fast-paced environment
- Willingness to work flexible hours including weekends
- Ability to work both independently and collaboratively
- Valid driver’s license
- Valid passport or ability to obtain one post-hire
- Ability to travel with overnight stays as needed
Job Qualifications
- Marketing experience
- Excellent written communication skills
- Creative writing skills
- University degree or college diploma in marketing, communication, tourism or graphic design is an asset
- Basic understanding of Adobe Creative Suite, emphasizing Adobe InDesign, Adobe Photoshop and Adobe Lightroom is an asset
- Competent with social media platforms including Facebook, Instagram, Twitter, Snapchat, YouTube, Pinterest, LinkedIn, TikTok
- Familiar with website CMS systems
- Competent with Microsoft Office including Excel, PowerPoint, Outlook and Word
- Good brand representation judgement
- Experience with photography and videography is an asset
- Desire to work in a fast-paced organization
- Ability to work flexible hours including some weekends
- Ability to work both independently and as part of a team
Job Duties
- Support the Manager, Marketing in Alaska Collection and the larger Pursuit marketing team, ensuring each line of business within Alaska achieves their revenue targets
- Execute in-market collateral and signage plans
- Update go-to-market strategies and promotional events focusing on priority businesses, new activations and guest journey touchpoints in Alaska
- Support the digital team in collecting and generating content for the Pursuit website and other digital communications
- Manage storage of marketing assets including images, electronic files and creative archive library within the digital asset management system
- Place local advertising and execute on affiliate marketing initiatives
- Manage small creative projects and support business month-end administrative tasks
- Support the social media and content marketing teams by collecting photo and video content and identifying new content opportunities
- Assist with the implementation of media and influencer marketing visits including on-site hosting as required
- Align priorities with Revenue, Operations and Senior Leadership Teams
- Serve as on-the-ground marketing contact for collaborators
- Establish process for seasonal accuracy monitoring and updating
- Coordinate marketing requests from internal and external stakeholders
- Support larger marketing team with in-destination projects for Alaska such as property tours, photoshoots and content collection
Job Criteria
Experience
Entry Level (1-2 years)
Job Location
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