Marketing Coordinator

Job Overview

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Employment Type

Full-time
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Compensation

Salary
Range $43,100.00 - $59,400.00
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Work Schedule

Flexible
Weekend Shifts
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Benefits

Health Insurance
Dental Insurance
Paid Time Off
Employee Discounts
Retirement Plan
flexible schedule
Training and Development

Job Description

Cahuilla Casino Hotel is a renowned entertainment and hospitality establishment located in Southern California, celebrated for offering a vibrant casino experience coupled with excellent guest services. The casino prides itself on maintaining an exciting atmosphere for its guests, featuring a wide range of gaming options and promotional events designed to enhance player satisfaction and loyalty. As a significant player in the regional gaming market, Cahuilla Casino Hotel is committed to providing top-tier entertainment, luxurious accommodations, and impeccable guest service, which is reflected in its recruitment of dedicated professionals who are passionate about enhancing the guest experience.

Within this dynamic environment, the Marketing Coordinator role is pivotal to supporting and executing the marketing strategies that drive the Players Club programs, promotional activities, and broader business marketing efforts. Reporting directly to the Director of Operations and Marketing Manager, the Marketing Coordinator works collaboratively to ensure that all marketing and guest service objectives align with the casino’s standards known as Sky’s The Limit Guest Service. This role requires a proactive and detail-oriented individual who thrives in a fast-paced, interactive setting where guest engagement and service excellence are paramount.

The Marketing Coordinator is responsible for promoting outstanding guest experiences both on the casino floor and during VIP events by maintaining a visible and approachable presence. They assist in the development and coordination of monthly promotional calendars, VIP events, and direct mail incentive programs. Additionally, the role involves managing database integrity and utilizing player tracking systems to generate reports and analyze marketing efforts. A fundamental aspect of this position is evaluating guest play to make informed decisions on complimentary offers and maintaining a tailored VIP player list to enhance loyalty and trip frequency.

Furthermore, this position demands flexibility, including the ability to work various shifts, holidays, and weekends to accommodate the casino’s peak business times. The ideal candidate will bring strong communication and organizational skills, a keen eye for detail, and the ability to manage multiple tasks simultaneously. The role also involves responsibilities such as booking hotel reservations for Players Club members and conducting competitive analysis to stay informed of market trends and competitor promotions. By fulfilling these duties, the Marketing Coordinator contributes significantly to the casino’s marketing success and overall guest satisfaction, reinforcing Cahuilla Casino Hotel’s reputation as a premier gaming and hospitality destination.

Job Requirements

  • Ability to obtain and maintain a Cahuilla Gaming License
  • Submit to random drug and/or alcohol testing
  • Must be at least 21 years of age
  • Experience in database administration or data entry
  • Proficiency in Microsoft Office software
  • Strong math and organizational skills
  • Ability to work flexible schedules including holidays and weekends

Job Qualifications

  • Database administration and/or data entry experience
  • Proven proficiency in Excel, Word, Outlook and other Office programs
  • Ability to create and manage data in spreadsheets and reports
  • Excellent attention to detail and accuracy and strong math skills
  • Strong interpersonal (verbal and written) communication skills and work ethics
  • Solid organizational skills and ability to handle multiple tasks simultaneously
  • Ability to obtain and maintain a Cahuilla Gaming License and submit to random drug and/or alcohol testing
  • Must be at least 21 years of age

Job Duties

  • Promotes the highest degree of guest service to both external and internal guests
  • Maintain an active presence on the casino floor and during promotions/VIP events to ensure guests are receiving a favorable gaming experience and build player loyalty
  • Works closely with the Player Development Manager and Marketing team in the development of monthly promotional calendars and coordinating VIP events
  • Assists the Player Development Manager with theming, sourcing, and setting up of monthly promotional displays
  • Maintains database integrity, including data entry, pulling player data and database reports
  • Assists with coordinating direct mail and incentive programs through mail house and data input into player tracking system on a monthly basis based on approved promotional/direct mail calendars
  • Assists with marketing post formats following promotional events for tracking and analysis performance
  • Assists with the execution of monthly promotions
  • Must have strong understanding of how to evaluate guest play and ability to make decisions based on play
  • Manages a list of VIP Players to ensure that guests stay informed of all events and promotions, using channels of communication to increase trip frequency and maintain loyalty
  • Manages guest requests and owns all issues, resolving them quickly and following up to ensure the guest’s satisfaction
  • Awards guest complimentary offers based on gaming activity and program guidelines
  • Ability to book hotel reservations for Players Club members as needed
  • Responsible for monthly competitive analysis and tracking competitors advertising and promotional offerings
  • Ability to work flexible schedule including various shifts as needed, holidays, weekends, and peak business times
  • Performs other duties as assigned

Job Criteria

Experience

Mid Level (3-7 years)


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