Marketing and Events Coordinator - Maine Region

Job Overview

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Employment Type

Internship
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Work Schedule

Flexible
Weekend Shifts
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Benefits

flexible schedule
Travel opportunities
Professional Development
hands-on experience
team environment

Job Description

Alliance Highway Safety is a prominent organization dedicated to promoting highway safety through impactful community messaging across the Maine region and beyond. With a strong focus on addressing critical issues such as drinking and driving, texting and driving, seatbelt use, and speeding, Alliance Highway Safety collaborates closely with various states to develop and deliver targeted campaigns that resonate with diverse audiences. The organization's innovative approach leverages sports, entertainment, and high school venues as dynamic platforms to educate and engage communities in meaningful conversations about road safety. Alliance Highway Safety's commitment to saving lives and making a positive difference in communities is underscored by its strategic use of sponsorship events, high-profile campaigns, and partnerships with local organizations and venues.

The role of a Sponsorship Event Coordinator within Alliance Highway Safety is a unique and enriching opportunity designed for individuals who are enthusiastic, outgoing, and organized. This position is part of the organization's internship program, offering a hands-on learning experience with seasoned professionals in event marketing and corporate sponsorships. As a Coordinator, you will be responsible for managing various sponsorship campaigns and participating in a wide array of events such as festivals, high school and college sports, rodeos, fairs, and the highly regarded Choices Matter Program. These events provide a vibrant setting to directly engage with communities, spreading vital messages that promote safer driving behaviors and responsible choices.

This internship is ideal for those who enjoy traveling, community involvement, and active engagement with event attendees and fans. The role requires flexibility to work on weekdays, weekends, and some holidays, reflecting the dynamic nature of event staffing and coordination. Coordinators will gain valuable experience in planning and booking travel, coordinating with venue managers, utilizing marketing tools, and collecting impactful data to enhance campaign effectiveness. The internship also emphasizes creativity, offering opportunities to contribute to marketing activations through the use of design software such as Adobe Photoshop, Adobe Illustrator, and Canva.

By joining Alliance Highway Safety, interns become part of a passionate team dedicated to fostering safer road environments through community outreach and innovative sponsorship activities. This position not only provides practical skills and professional development but also allows individuals to make a tangible difference in public safety. Ideal candidates possess strong organizational skills, exemplary communication abilities, and a proactive, solution-driven approach to teamwork. The ability to lift up to 50 pounds, travel extensively within Maine, and work nontraditional hours are essential aspects of the role.

Overall, the Sponsorship Event Coordinator internship at Alliance Highway Safety offers a rewarding experience that merges marketing, community engagement, and public safety advocacy. It provides a platform for motivated individuals to grow professionally while contributing to meaningful highway safety initiatives across the region. Applicants interested in making a lasting impact and developing expertise in event coordination and sponsorship management are encouraged to apply by submitting a cover letter and resume.

Job Requirements

  • Must be able to travel 75% of the time within the State of Maine
  • Well-organized
  • Excellent written and verbal communication skills
  • Knowledge of Microsoft Office including Word, Excel, PowerPoint
  • Ability to multitask and time manage
  • Ability to stay flexible and adaptable
  • Self-starter with a positive attitude
  • Strong interpersonal skills
  • Proactive, solution-driven, team-oriented work ethic
  • Ability to work untraditional hours including weekends, evenings, and some holidays
  • Ability to lift a minimum of 50 lbs
  • Bachelor's degree or currently pursuing one at junior or senior level

Job Qualifications

  • Bachelor's degree from an accredited college or university
  • Junior or senior working toward bachelor's or graduate degree
  • Well-organized
  • Excellent written and verbal communication skills
  • Knowledge of Microsoft Office including Word, Excel, PowerPoint
  • Preferred knowledge of Teams Application and HubSpot
  • Ability to multitask and manage time effectively
  • Ability to stay flexible and adaptable
  • Self-starter with a positive attitude
  • Strong interpersonal skills
  • Proactive, solution-driven, team-oriented work ethic
  • Ability to work untraditional hours including weekends, evenings, and some holidays
  • Ability to lift a minimum of 50 lbs.

Job Duties

  • Staffing and fulfilling events as scheduled
  • Planning, booking, and coordinating travel arrangements
  • Contacting and working with venue coordinators
  • Researching marketing tools and collecting program data
  • Traveling to events and marketing highway safety campaigns effectively
  • Reporting and communicating to managers for maximizing impact of highway safety programs
  • Preparing professional recaps of each event for the client
  • Capturing photographs of marketing activations and engagement at events
  • Ensuring that each venue is meeting sponsorship requirements such as signs, PA announcements, video commercials, print ads
  • Inventory management of the office and off-site storage
  • Engage in team-think and brainstorming to increase the effectiveness of sponsorship activations
  • Creation of projects using Adobe Photoshop, Adobe Illustrator, and Canva (optional)
  • Other tasks as assigned

Job Criteria

Experience

Entry Level (1-2 years)


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