Manager - Convention & Visitor's Bureau

The Manager - Convention & Visitor's Bureau (CVB) is a pivotal role within the city administration aimed at positioning Round Rock, Texas, as a leading destination for world-class sports events and championships. The CVB is a dedicated organization focused on attracting local, regional, national, and international sporting events that not only entertain but also significantly boost the local economy by increasing hotel stays and tourism-related spending. This role reports to the city and is integral to enhancing Round Rock's reputation as the sports capital of Texas, leveraging its sports venues, attractions, and hospitality sector to create memorable experiences for visitors and participants alike.

Round Rock is a vibrant city known for its commitment to fostering community spirit through various sporting events and conventions that draw large crowds from across the country and beyond. Managed within city operations, the CVB works closely with various stakeholders including event owners, governing bodies, hotels, and local businesses to create compelling bids and innovative incentive packages that secure competitive events. The job offered is a full-time, management position with a salary range presented as a starting point, with pay commensurate with experience.

The Manager oversees all facets of the CVB and the Visitors Center, ensuring operational efficiency and high-quality service that aligns with the city’s strategic goals. Beyond administration, the role requires a proactive approach to attracting events that generate significant economic impact by maximizing hotel room nights and related tourism activities. This includes spearheading event bidding processes, contract negotiations, and partnership collaborations to secure high-profile sports events that enhance the city's visibility and prestige.

In addition to attracting events, the Manager is responsible for personnel oversight including hiring, training, supervising, and evaluating CVB staff to ensure policy compliance and effective delivery of objectives. They maintain meticulous client records within Customer Relationship Management software, tracking key performance indicators such as lead generation, confirmed events, room nights booked, and the resulting economic impact on the community. Coordination between event organizers, facility management, hotels, and local partners is critical to delivering seamless event execution and outstanding visitor experiences.

Essential to success in this role is an extensive knowledge of Round Rock’s sports infrastructure, hospitality offerings, and community assets, enabling the Manager to effectively promote the city’s venues such as the Round Rock Sports Center and the Round Rock Multipurpose Complex. Moreover, the position entails managing advertising and sponsorship opportunities to enhance revenue streams and business relationships, supporting the CVB’s financial sustainability and growth.

The Manager role is dynamic and requires the individual to be adaptable, innovative, and highly organized to meet the demands of a growing sports tourism market. This position offers an exciting opportunity for professionals passionate about sports, event management, and community development to make a tangible impact in a thriving Texan city. The salary is dependent on experience, reflecting the candidate’s capacity to contribute strategically and operationally to the city’s goals. The role also requires candidates to hold a valid Texas driver’s license, essential for travel and site visits within the region.

Overall, the Manager - Convention & Visitor’s Bureau represents a strategic leadership position within the city’s framework dedicated to enhancing Round Rock’s profile as a premier event destination, driving economic growth, and cultivating vibrant community engagement through sports and tourism.