Head of Brokerage Operations

Serve Freight is a dynamic and rapidly expanding freight brokerage headquartered in Asheville, North Carolina. Specializing in high-stakes, time-sensitive, and complex shipments, Serve Freight is at the forefront of the logistics industry, offering innovative solutions that connect carriers with shippers efficiently and reliably. The company is committed to building a multi-division logistics platform that operates seamlessly and with precision, akin to a finely tuned machine. With a dedication to operational excellence and customer satisfaction, Serve Freight seeks talented professionals who can contribute to its vision of transforming freight brokerage through technology and process optimization. This company prides itself on fostering a collaborative work environment where each employee is empowered to perform their role with clarity and confidence. Serving diverse industries, Serve Freight consistently delivers value by managing shipments that demand accuracy and timely execution. As the logistics landscape evolves, Serve Freight continues to invest in advanced tools and systems such as Turvo, HubSpot, Miro, Notion, Loom, and Highway to enhance operational efficiency and data accuracy.

The Head of Brokerage Operations at Serve Freight is a pivotal leadership role designed for a highly skilled operator who excels in managing complex workflows and driving organizational performance. Reporting directly to the CEO, this full-time, salaried position offers a competitive base salary ranging from $105,000 to $130,000 plus a performance-based bonus. The role can be performed on-site or in a hybrid capacity from Asheville, NC, with an immediate hire timeline due to the critical nature of the position.

In this role, the successful candidate will be responsible for scaling Serve Freight’s operational infrastructure by building, documenting, and running the systems that ensure every team member knows their responsibilities and executes them to the highest standards. The Head of Brokerage Operations will own the development and continuous improvement of standard operating procedures (SOPs), process flow maps, training programs, operational playbooks, and KPI accountability systems across sales, carrier sales, and operational support teams. This hands-on position demands a leader skilled at both strategic planning and tactical execution — someone who can simultaneously build training content, coach team members, analyze operational metrics, and optimize process flow to maximize performance.

The role offers a unique opportunity to work directly alongside the CEO and leadership team, contributing insights to Serve Freight’s ongoing growth strategy while ensuring operational excellence remains central to the company’s success. The Head of Brokerage Operations will drive continuous improvement efforts, proactively identifying bottlenecks and inefficiencies to deliver measurable outcomes that enhance customer satisfaction and operational productivity. This is a demanding but rewarding position that requires a proactive, self-directed individual who thrives in a fast-paced, evolving environment and enjoys accountability for team performance and operational results. The company values innovation, transparency, and teamwork, supporting a professional culture in which operational excellence is not just a goal but a standard embedded in every process and interaction.