General Manager - Event Operations and Crowd Management

BEST Crowd Management is a leading provider of crowd management, event staffing, and venue operations services specializing in large-scale public venues such as convention centers, arenas, stadiums, and entertainment facilities. With a strong reputation for ensuring safety and efficiency at major events, BEST Crowd Management plays a vital role in delivering seamless event experiences across Southern Wisconsin. The company is committed to excellence in hiring, training, and managing personnel who uphold the highest standards of security and operational effectiveness, making it a preferred choice among venue operators and event organizers.

The role of General Manager - Event Operations & Crowd Management is a leadership position based in Madison, WI, where you will be at the heart of operations ensuring security, safety, and the successful execution of events. The position commands a competitive salary ranging from $80,000 to $90,000 per year and offers comprehensive benefits including health, dental, and vision insurance, a 401(k) plan with company match, and paid time off. This role requires dynamic leadership skills to manage large teams, oversee recruitment efforts, and coordinate multiple aspects of event and venue operations.

As General Manager, you will lead the recruitment process for all accounts in Southern Wisconsin, developing innovative strategies to attract part-time staff and building strong relationships with local non-profit organizations to support fundraiser participation through NPO programs. Managing compliance with Wisconsin Security Permits for staff while ensuring that events are fully staffed and meeting safety protocols will be a critical part of your responsibilities. You will work closely with operations teams and continually seek feedback to optimize staffing efficiency and event delivery.

This role requires up to 25% travel, reflecting the need to oversee multiple venues and events. It demands excellent people management skills, exceptional communication abilities, and a proactive approach to identifying new opportunities and adapting to evolving operational needs. Physical demands include standing, walking, occasional climbing or working in high places, and handling up to 25 pounds. The working environment is primarily office-based but includes frequent attendance at events, often in outdoor settings.

Joining BEST Crowd Management means becoming part of an organization dedicated to safety, inclusivity, and professionalism. The company values equal employment opportunities and fosters a workplace environment where diversity and nondiscrimination are integral to its culture. If you have experience leading large-scale event operations and crowd management teams, and you thrive in a fast-paced environment that requires both strategic oversight and hands-on leadership, this is an exciting opportunity to advance your career while contributing to memorable public events.