
Freelance Local Event Producer, Los Angeles area (contract, revenue share)
Job Overview
Employment Type
Consulting
Part-time
Compensation
Salary
Range $1,200.00 - $60,000.00
Work Schedule
Flexible
Benefits
commission-based pay
flexible schedule
Training and resources access
Global network connectivity
opportunities for professional growth
Creative autonomy
Community impact
Job Description
Sofar Sounds is an innovative global community dedicated to connecting creatives and audiences through unique, intimate live experiences that transform everyday spaces into captivating venues. Established in London in 2009, Sofar Sounds has expanded its reach and now operates in over 400 cities worldwide. The company is known for its remarkable ability to curate live performances in unexpected and diverse settings such as living rooms, rooftops, boutiques, and museums. This creative approach transforms these ordinary locations into dynamic, engaging environments where people can discover new artists, share experiences, and connect with others in meaningful ways. Sofar Sounds prides itself on fostering inclusivity and building a community centered around the joy of music and artistic exploration.
The role of Freelance Local Producer in the New York area is central to Sofar Sounds' mission to expand its presence and influence throughout the city and its surroundings. This position is designed for entrepreneurial, self-motivated individuals who possess a deep understanding of their local neighborhoods, cultural trends, and community dynamics. The Freelance Local Producer will work closely with the Sofar Sounds NYC team to develop and execute strategies that build new audiences through active promotion, innovative marketing tactics, and the curation of impactful live programming. Success in this role requires a proactive approach to audience development, as growth depends on the producer's ability to reach beyond Sofar's existing customer base and generate genuine interest and engagement.
Freelance Local Producers at Sofar Sounds are cultural tastemakers, community builders, and savvy business professionals. They leverage their extensive networks of artists, venues, brands, and community partners to create memorable pop-up events characterized by high-quality performances and vibrant atmospheres. The role demands creativity, resourcefulness, and the capacity to handle the unpredictable nature of live events, from selling tickets to managing on-site challenges. Producers take full ownership of their local market's programming, ensuring every show delivers magical experiences rooted in hospitality and artistic excellence. With access to training, resources, and a global network of like-minded creators, Freelance Local Producers enjoy the flexibility of a commission-based, freelance partnership that promotes initiative and accountability. This position naturally requires evening and weekend availability to coincide with live event schedules. For individuals passionate about live music, cultural influence, and community engagement, this role offers a rewarding opportunity to make a tangible impact on their city's cultural landscape while working within a supportive, dynamic organization.
The role of Freelance Local Producer in the New York area is central to Sofar Sounds' mission to expand its presence and influence throughout the city and its surroundings. This position is designed for entrepreneurial, self-motivated individuals who possess a deep understanding of their local neighborhoods, cultural trends, and community dynamics. The Freelance Local Producer will work closely with the Sofar Sounds NYC team to develop and execute strategies that build new audiences through active promotion, innovative marketing tactics, and the curation of impactful live programming. Success in this role requires a proactive approach to audience development, as growth depends on the producer's ability to reach beyond Sofar's existing customer base and generate genuine interest and engagement.
Freelance Local Producers at Sofar Sounds are cultural tastemakers, community builders, and savvy business professionals. They leverage their extensive networks of artists, venues, brands, and community partners to create memorable pop-up events characterized by high-quality performances and vibrant atmospheres. The role demands creativity, resourcefulness, and the capacity to handle the unpredictable nature of live events, from selling tickets to managing on-site challenges. Producers take full ownership of their local market's programming, ensuring every show delivers magical experiences rooted in hospitality and artistic excellence. With access to training, resources, and a global network of like-minded creators, Freelance Local Producers enjoy the flexibility of a commission-based, freelance partnership that promotes initiative and accountability. This position naturally requires evening and weekend availability to coincide with live event schedules. For individuals passionate about live music, cultural influence, and community engagement, this role offers a rewarding opportunity to make a tangible impact on their city's cultural landscape while working within a supportive, dynamic organization.
Job Requirements
- Local residency with in-depth knowledge of designated neighborhoods
- Minimum 3 years of experience in live event production or related field
- Proven experience in event marketing, promotions, or sponsorship sales
- Ability to work flexible hours including evenings and weekends
- Excellent organizational and multitasking skills
- Strong interpersonal and networking abilities
- Self-motivated and entrepreneurial mindset
Job Qualifications
- 3-5 years of experience in live event curation, production, and promotions
- Experience selling event sponsorships or marketing activations, preferably in the live events or experiential marketing space
- Deep connections to your local scene with an active role in building community around it
- Strong local knowledge of city neighborhoods and cultural dynamics
- Natural ability to build relationships with diverse community organizations, media partners, or local businesses
- Excellent communication and time management skills
- Ability to work autonomously while staying connected to the broader organization
- Professional approach to work with strong ownership and dedication
Job Duties
- Develop and execute audience development strategies that expand reach beyond our existing customer base, driving sustained new user acquisition
- Strengthen Sofar’s brand in your local community, promoting and selling tickets in your designated area with self-directed local marketing tactics
- Create a vision to build and execute your city’s strategy - number of monthly shows, neighborhoods, show theme ideas, etc
- Lead curation and booking your live events with the highest-quality, diverse set of artists and venues, continuing to grow our networks, as needed
- Own the staffing and quality of shows in your local market, working to ensure magical experiences that are rooted in hospitality
- Manage the financial performance of your events, ensuring financial success and health
- Identify and build relationships with local organizations with like-minded audiences to build community, broaden our reach, and co-promote events
- Collaborate with other local leaders to grow your city through diverse experiences that generate buzz and amplify Sofar’s brand awareness
Job Criteria
Experience
Mid Level (3-7 years)
Job Location
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