Experiential Marketing Coordinator

Candid Health is a dynamic and innovative company specializing in healthcare technology solutions. With a commitment to revolutionizing the healthcare experience, Candid focuses on delivering exceptional service and cutting-edge technological advancements to improve patient outcomes and streamline healthcare processes. As a forward-thinking organization, Candid values collaboration, transparency, and a strong community culture, making it an exciting place to build a career in the healthcare tech industry. The company operates in major cities including New York City, San Francisco, and Denver and embraces a hybrid work model that combines in-office collaboration with remote flexibility.

The Experiential Marketing Coordinator role at Candid is crafted for a detail-oriented professional driven by execution and impact. Reporting directly to the Experiential Marketing Lead, this position is central to scaling Candid's event presence across various platforms such as industry conferences, community meetups, and flagship company events. Events at Candid are not just marketing activities; they represent crucial channels for brand visibility, community engagement, and revenue growth. As the Experiential Marketing Coordinator, you will be responsible for delivering flawless event execution from start to finish, leveraging operational skills to create meaningful interactions that convert attendees into engaged leads and potential customers.

This role involves managing the end-to-end logistics of Candid's participation in third-party conferences, including booth setup, vendor coordination, sponsorship deliverables, staffing arrangements, and lead capture processes. You will also play a vital role in supporting community-focused events like regional builder meetups and practitioner gatherings by overseeing every logistical detail to ensure a high-quality, consistent experience that fosters community relationships.

In addition to these responsibilities, the coordinator will support the seamless execution of Candid-owned flagship events in partnership with cross-functional teams spanning marketing, sales, product, and external vendors. This includes managing timelines, crafting run-of-show documents, coordinating speaker logistics, and ensuring on-site execution runs smoothly. An important aspect of the role is lead management — owning the complete lead flow from event capture to Salesforce import, ensuring accurate attribution, and collaborating with the marketing team to design effective post-event nurture campaigns in HubSpot.

Financial stewardship is another critical component, as the Experiential Marketing Coordinator will be responsible for sourcing and negotiating with vendors, tracking event budgets, and optimizing costs without compromising quality. This position acts as the central hub for coordinating event logistics across internal teams, ensuring alignment on event goals, staffing, and follow-ups with clear, proactive communication.

To excel, the candidate must also coordinate event content and asset delivery, working closely with marketing to ensure all collateral is on-brand and targeted to the specific audience. Performance tracking and reporting are essential duties, requiring definition and analysis of key metrics such as leads generated, pipeline sourced, cost per lead, and attendee engagement. The ability to produce insightful post-event recaps and continuous improvement recommendations will significantly contribute to the program's success.

This is a full-time role with a competitive salary range between $94,000 and $115,000 USD annually, complemented by potential equity and other employee benefits. The position supports a hybrid work schedule, generally requiring four days in the office and one remote day, encouraging both collaboration and work-life balance. Candidates will have opportunities to travel as needed to support events on-site. The Experiential Marketing Coordinator position offers a unique chance to grow in a fast-paced, collaborative environment while making a meaningful impact on Candid's marketing and community engagement strategies.