Events Specialist, Corporate Marketing

Merchants Fleet is a leading fleet management company in North America, boasting over 60 years of industry presence and rapid growth fueled by an entrepreneurial spirit. The company is well known for its collaborative and encouraging work environment, real career paths, and leadership that genuinely engages with employees. Merchants Fleet has earned recognition as one of the "Great Companies to Work For in New Hampshire" for eight consecutive years and maintains an 88% employee satisfaction rating, significantly surpassing the national average of 57%. Its fleet industry supports essential services ranging from package delivery to vital infrastructure, embodying a strong sense of responsibility and commitment to excellence. This vibrant and progressive workplace values innovation, continuous improvement, and the professional growth of its employees, making it an ideal destination for dedicated professionals seeking impactful careers.

The Events Specialist at Merchants Fleet is a critical role designed to own and execute the corporate event strategy across a broad spectrum of events, including conferences, trade shows, executive dinners, client events, sponsorship activations, and internal gatherings. This position requires a highly organized, resourceful, and proactive individual who can seamlessly blend strategic planning with hands-on operational execution. Unlike roles at larger organizations with extensive event staffing, this position demands a versatile professional capable of handling high-level strategy discussions with leadership and rolling up their sleeves to manage day-to-day event logistics. A distinctive responsibility within this role is managing the relationship and event experiences at Gillette Stadium, which involves coordinating suite events, client entertainment, executive hosting, and special events associated with partnerships and relationship-building efforts.

The successful candidate will be responsible for designing and implementing a comprehensive annual event strategy aligned with sales priorities, pipeline influence, and relationship-building objectives. They will lead a diverse portfolio of events, ensuring all aspects meet brand standards and deliver measurable business outcomes. Collaboration with sales leadership and field teams is vital for aligning event goals, setting success metrics, managing attendee strategies, and evaluating event return on investment through key performance indicators and post-event reporting. From planning to onsite management and post-event wrap-up, the Events Specialist will oversee all logistics including venue sourcing, vendor management, production coordination, budget adherence, and attendee experience enhancement.

In addition to event-specific responsibilities, this role supports broader marketing operations including project management governance through tools like Wrike, budgeting, forecasting, and invoice tracking. The candidate will help develop scalable processes to improve cross-functional marketing execution, ensuring efficiency and effectiveness in all initiatives. This role requires strong financial acumen, excellent communication skills, professional presence, and sound judgment, especially under pressure. Candidates with 5-7 years of experience in planning and executing complex B2B events, a bachelor's degree in marketing, communications, business, hospitality, or related fields, and experience with sales-driven and executive-facing events will find this position rewarding.

Travel requirements for this role are minimal, with less than 30% travel expected. Merchants Fleet offers a vibrant workplace culture that challenges employees to innovate and grow. If you are motivated by teamwork, growth opportunities, and making a meaningful impact through events that support sales and client engagement, this role at Merchants Fleet could be the perfect fit for you.