Job Overview
Employment Type
Full-time
Compensation
Salary
Exact $100,000.00
Benefits
401k
PTO
Paid holidays
Medical insurance
Dental Insurance
Vision Insurance
Life insurance
Disability insurance
Identity Theft Protection
flexible spending accounts
Employee assistance program
Employee Discounts
Job Description
Renewal by Andersen is the full-service window replacement division of Andersen Corporation, a well-established company with a rich history spanning over 115 years. Recognized as the most trusted family of window brands in America, Renewal by Andersen has set high standards in the home improvement industry through unmatched quality and exceptional customer service. The brand's commitment to excellence has earned it prestigious accolades, including being the most awarded brand in the J.D. Power Windows and Patio Doors Satisfaction Study for five consecutive years. This consistent recognition speaks volumes about the company's dedication to providing superior products and customer satisfaction. Additionally, the company has been acknowledged as one of the Best Employers for Women in 2023 by Forbes and one of America’s Greatest Workplaces in 2023 by Newsweek, reflecting its positive workplace culture and strong commitment to employee well-being.
Renewal by Andersen offers a unique career opportunity as an Events, Retail & RSVP Manager. This full-time, exempt position reports directly to the Senior Events, Retail & RSVP Manager and is designed for a dynamic, strategic leader who thrives on developing high-performing teams, building community partnerships, and driving measurable business growth. The role is central to Renewal by Andersen's marketing success, overseeing multiple departments that play a critical role in generating qualified appointments and advancing sales through community events, retail partnerships, and RSVP campaigns. The Events, Retail & RSVP Manager is responsible for nurturing a culture of accountability, teamwork, and continuous improvement, coaching supervisors, team leads, and promotional marketers to deliver exceptional customer experiences.
In this role, you will leverage your leadership skills to recruit, mentor, and retain top marketing talent, steering the team towards exceeding expectations and achieving key performance indicators related to lead generation and appointment quality. With a focus on data-driven decision-making, you will develop innovative marketing strategies aligned with market trends, customer demographics, and company goals. The role involves collaboration with multiple stakeholders including event organizers, retail partners, vendors, and internal sales and operations teams to create a seamless and premium customer journey. Managing event logistics, scheduling, payroll approvals, and departmental operations are also critical components of this position, ensuring operational excellence and compliance with company standards.
This leadership opportunity offers the chance to make a substantial impact by driving both employee development and business results. Success in the role is measured not only by achieving marketing and revenue goals but also by fostering an engaged, motivated team that upholds Renewal by Andersen's premium brand reputation at every customer touchpoint and community presence. If you are a strategic thinker with a passion for marketing leadership and customer experience, this role offers the ideal platform to grow your career with a leading brand in the home improvement industry.
Renewal by Andersen offers a unique career opportunity as an Events, Retail & RSVP Manager. This full-time, exempt position reports directly to the Senior Events, Retail & RSVP Manager and is designed for a dynamic, strategic leader who thrives on developing high-performing teams, building community partnerships, and driving measurable business growth. The role is central to Renewal by Andersen's marketing success, overseeing multiple departments that play a critical role in generating qualified appointments and advancing sales through community events, retail partnerships, and RSVP campaigns. The Events, Retail & RSVP Manager is responsible for nurturing a culture of accountability, teamwork, and continuous improvement, coaching supervisors, team leads, and promotional marketers to deliver exceptional customer experiences.
In this role, you will leverage your leadership skills to recruit, mentor, and retain top marketing talent, steering the team towards exceeding expectations and achieving key performance indicators related to lead generation and appointment quality. With a focus on data-driven decision-making, you will develop innovative marketing strategies aligned with market trends, customer demographics, and company goals. The role involves collaboration with multiple stakeholders including event organizers, retail partners, vendors, and internal sales and operations teams to create a seamless and premium customer journey. Managing event logistics, scheduling, payroll approvals, and departmental operations are also critical components of this position, ensuring operational excellence and compliance with company standards.
This leadership opportunity offers the chance to make a substantial impact by driving both employee development and business results. Success in the role is measured not only by achieving marketing and revenue goals but also by fostering an engaged, motivated team that upholds Renewal by Andersen's premium brand reputation at every customer touchpoint and community presence. If you are a strategic thinker with a passion for marketing leadership and customer experience, this role offers the ideal platform to grow your career with a leading brand in the home improvement industry.
Job Requirements
- Valid driver's license and clean driving record
- Reliable transportation
- Ability to travel throughout the market
- Flexibility to work evenings, weekends, and holidays as business needs require
Job Qualifications
- Bachelor's degree in Marketing, Business, or related field or equivalent experience
- 5+ years of leadership and people management experience
- 3-5 years of successful sales or marketing experience
- 5+ years of customer service experience
- Experience leading multiple teams in a fast-paced environment
- Strong business acumen with the ability to interpret data and make strategic decisions
- Excellent communication, coaching, and organizational skills
- Advanced Microsoft Office proficiency
Job Duties
- Lead, coach, mentor, and develop supervisors, team leads, and promotional marketers
- Recruit, hire, onboard, and retain top talent
- Create a high-performance culture built around accountability, teamwork, and continuous improvement
- Conduct regular coaching sessions, quarterly check-ins, and performance reviews
- Develop strategies that grow customer base through retail partnerships, community events, home shows, expos, and RSVP campaigns
- Analyze market trends, demographics, and performance data to identify new opportunities
- Build strong relationships with event organizers, retail partners, vendors, and community organizations
- Secure premium booth locations and retail partnerships that maximize customer engagement and ROI
- Ensure every customer interaction reflects the premium Renewal by Andersen experience
- Work closely with Sales and Operations to create a seamless customer journey
- Ensure appointments are fully qualified before being issued to Design Consultants
- Drive exceptional customer service while increasing appointment quality and conversion rates
- Manage scheduling, payroll approvals, attendance, and departmental operations
- Ensure compliance with company policies, timelines, and procedures
- Maintain equipment, event displays, and professional brand standards
- Oversee event setup, logistics, scheduling, and execution across the market
- Achieve departmental marketing costs within 2% of budgeted plan
- Meet or exceed overall departmental revenue goals
- Maintain cost per lead within 20% of monthly targets
- Continuously improve marketing return on investment
- Generate fully qualified homeowner appointments
- Accurately document every lead in the CRM
- Maximize attendance and customer engagement at every event
- Identify and secure every qualified event and retail opportunity within the market
- Negotiate high-visibility, low-cost, high-return partnerships
- Achieve a 90% or greater demo rate
- Maintain a 40% or lower appointment cancellation rate
- Confirm homeowner qualification before appointments
- Set clear customer expectations for in-home consultations
- Verify homeowner attendance to improve appointment quality
- Build and develop future leaders within the department
- Deliver daily coaching and ongoing training
- Maintain a safe, organized, and professional work environment
- Ensure every event represents the Renewal by Andersen brand with excellence
- Drive employee engagement, accountability, and retention
Job Criteria
Experience
No experience required
Job Location
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