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Director of Marketing - Multi-Unit Restaurant Experience required - NOT Remote or Hybrid
Job Overview
Employment Type
Full-time
Work Schedule
Flexible
Benefits
401(k)
Dental Insurance
employee discount
flexible schedule
Health Insurance
Life insurance
Paid Time Off
Referral program
Vision Insurance
Job Description
TooJay's is a beloved New York-style deli that has been delighting guests since 1981, with a strong presence of 20 locations across Florida. Known for its piled-high sandwiches, homemade comfort foods, and made-from-scratch soups, salads, and baked goods, TooJay's has become a fan favorite for those seeking authentic deli flavors combined with warm hospitality. The company prides itself on its commitment to team members, valuing friendly and motivated individuals who contribute positively to a well-run restaurant environment. This passionate team-driven culture ensures that every guest experiences Simply Great Food and Simply Great Experiences. TooJay's dedication to food quality, customer service,... Show More
Job Requirements
- Bachelor's degree
- minimum five years related experience in restaurant marketing
- experience managing casual dining and quick service restaurant marketing
- strong analytical and critical thinking skills
- excellent interpersonal and communication skills
- proficiency with Microsoft Suite
- ability to travel up to 10 percent including overnight stays
- willingness to work in-person at West Palm Beach HQ
Job Qualifications
- Bachelor's degree
- minimum of five years related experience overseeing multiple restaurant units
- experience in casual dining and quick-serve restaurant marketing
- strong business acumen with analytical, critical thinking, and problem-solving skills
- excellent collaboration and guest relationship skills
- functional expertise in marketing and the restaurant industry
- effective verbal and written communication skills
- proficiency in Microsoft Suite
- ability to prioritize and make decisions under pressure
Job Duties
- Generate revenue by increasing sales through successful marketing strategies
- develop aligned marketing plans supporting product development and sales efforts
- create programs with measurable objectives using data and analytics
- lead and implement the digital strategy including email marketing, loyalty programs, SEO, and social media
- plan and manage marketing budgets
- oversee marketing suppliers and vendor relationships
- maintain consistent brand image and communication internally and externally
- conduct segmentation, competitive analysis, lead generation, product and marketing development, and strategic planning
- coach and mentor the marketing team to implement short and long-term strategies
- oversee development of new products
- participate in special projects and initiatives as requested
Job Criteria
Experience
Expert Level (7+ years)
Job Location
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