Director of Campus Visits

Palm Beach Atlantic University (PBA) is a private Christian university located in West Palm Beach, Florida. Established with a mission to provide students a comprehensive education that integrates faith, learning, and service, PBA emphasizes a Christ-centered approach to higher education. The university offers a range of undergraduate and graduate programs designed to foster academic excellence, leadership, and personal growth within a supportive and spiritually nurturing environment. Known for its commitment to community engagement and holistic development, PBA serves a diverse student body striving to make a positive impact in their professions and communities.

The position of Director of Campus Visits at Palm Beach Atlantic University plays a critical role in advancing the university’s mission and enrollment goals by leading the planning, coordination, and execution of impactful on-campus visit programs. This full-time leadership role involves orchestrating all facets of the prospective student visiting experience to ensure it is personalized, welcoming, and reflective of the university’s values. The director collaborates extensively across university departments, including Undergraduate and Graduate Admissions, Enrollment Marketing, campus operations, and external partners to create seamless and memorable visits.

In this role, the Director of Campus Visits is responsible for managing visit logistics such as scheduling, space reservations, catering, technology needs, and VIP guest experiences. The director trains and develops a team of student tour guides and event staff, fostering leadership and continuity in delivering excellent campus tours. They continuously innovate and enhance visit programs by collecting and analyzing feedback to optimize the overall prospective student journey, preparing students for a smooth transition to PBA.

This position requires a self-starting, solution-oriented leader who can maintain high standards of professionalism, embody the Christian ethos of the university, and effectively manage complex projects while fostering collaboration among diverse stakeholders. The director also oversees communication related to visit experiences, ensures systems and websites accurately represent campus visit opportunities, and maintains quality assurance standards.

Candidates for this role typically hold a bachelor’s degree in marketing, communications, public relations, or related fields, with a preference for master’s degree holders or those with equivalent experience. A minimum of three years of relevant work experience in higher education, marketing, admissions, hospitality, or service-oriented roles is essential. Strong competencies include customer service orientation, professionalism, faith integration, attention to detail, conflict management, leadership, communication, project management, and teamwork.

The Director of Campus Visits at PBA is integral to delivering a compelling first impression for prospective students and their families, ensuring their visit genuinely reflects the university’s welcoming and supportive community. This leadership role not only contributes to recruitment and enrollment success but also helps shape the university’s reputation and community engagement. Those seeking to advance their careers in higher education admissions leadership with a strong faith foundation will find this role both challenging and rewarding, offering opportunities for professional growth and impact within a vibrant university setting.