Job Overview
Employment Type
Full-time
Work Schedule
Standard Hours
Benefits
Health Insurance
Life insurance
retirement programs
Paid tuition
Dependent scholarships
annual leave
sick leave
Paid parental leave
Professional development opportunities
Paid holidays
Job Description
The University of South Carolina (UofSC) is a prestigious public research university system that spans the state of South Carolina, impacting communities from the Upstate to the Lowcountry through its eight institutions and 20 campus locations. With more than 50,000 students enrolled, the university system includes a research campus in Columbia and comprehensive four-year campuses in Aiken, Upstate, and Beaufort. Additionally, Palmetto College campuses offer opportunities for students to earn associate or bachelor's degrees through a blend of in-person, online, and blended learning formats. The University prioritizes service and community engagement to build healthier, more educated communities across South Carolina and beyond, fostering an environment of innovation, inclusion, and academic excellence.
The University of South Carolina is seeking a visionary and strategic leader to serve as the Director of IT Events Planning and Branding within its Division of Information Technology. This full-time position plays a critical role in crafting and executing innovative technology-focused events that connect the IT division with the broader university community. Events range from Educational Technology Symposiums to AI and security showcases, along with dynamic training experiences designed to engage and inspire faculty, staff, and students. Beyond managing event logistics, the Director is charged with defining and elevating the IT division's brand through cohesive visual identity and compelling digital storytelling that highlight the transformative power of technology in teaching, learning, and research at the university.
The role demands a blend of strategic event design, creative marketing, and collaborative outreach. The Director will partner with campus leadership, academic units, and external vendors to ensure seamless event execution aligned with university goals. By driving customer engagement and promoting IT services through innovative digital communications, this leader is instrumental in broadening visibility and reinforcing the division’s impact across the university system. This position offers a unique opportunity to influence the future of educational technology by building meaningful connections and championing technological innovation at a major public university.
Key responsibilities include leading large-scale IT events, developing and maintaining a unified brand identity through visual and digital media, coordinating budgets and vendor relationships, and enhancing engagement through storytelling and outreach campaigns. The ideal candidate will bring expertise in event management, marketing, and branding—preferably within higher education or technology sectors—along with strong project management skills, effective communication, and a collaborative approach to partnership building.
Joining the University of South Carolina means becoming part of a forward-thinking, energetic environment dedicated to innovation in teaching and student success. The position offers career growth potential through high-visibility initiatives, the chance to work with passionate professionals across IT and academic units, and the ability to shape a recognizable, lasting brand within a vibrant university community. The University provides competitive benefits including health, life, and retirement plans, paid tuition and dependent scholarships, paid leave, professional development opportunities, and a dynamic workplace located in downtown Columbia, South Carolina. This role is ideal for motivated individuals eager to make a meaningful impact in higher education technology and event branding.
The University of South Carolina is seeking a visionary and strategic leader to serve as the Director of IT Events Planning and Branding within its Division of Information Technology. This full-time position plays a critical role in crafting and executing innovative technology-focused events that connect the IT division with the broader university community. Events range from Educational Technology Symposiums to AI and security showcases, along with dynamic training experiences designed to engage and inspire faculty, staff, and students. Beyond managing event logistics, the Director is charged with defining and elevating the IT division's brand through cohesive visual identity and compelling digital storytelling that highlight the transformative power of technology in teaching, learning, and research at the university.
The role demands a blend of strategic event design, creative marketing, and collaborative outreach. The Director will partner with campus leadership, academic units, and external vendors to ensure seamless event execution aligned with university goals. By driving customer engagement and promoting IT services through innovative digital communications, this leader is instrumental in broadening visibility and reinforcing the division’s impact across the university system. This position offers a unique opportunity to influence the future of educational technology by building meaningful connections and championing technological innovation at a major public university.
Key responsibilities include leading large-scale IT events, developing and maintaining a unified brand identity through visual and digital media, coordinating budgets and vendor relationships, and enhancing engagement through storytelling and outreach campaigns. The ideal candidate will bring expertise in event management, marketing, and branding—preferably within higher education or technology sectors—along with strong project management skills, effective communication, and a collaborative approach to partnership building.
Joining the University of South Carolina means becoming part of a forward-thinking, energetic environment dedicated to innovation in teaching and student success. The position offers career growth potential through high-visibility initiatives, the chance to work with passionate professionals across IT and academic units, and the ability to shape a recognizable, lasting brand within a vibrant university community. The University provides competitive benefits including health, life, and retirement plans, paid tuition and dependent scholarships, paid leave, professional development opportunities, and a dynamic workplace located in downtown Columbia, South Carolina. This role is ideal for motivated individuals eager to make a meaningful impact in higher education technology and event branding.
Job Requirements
- Degree in marketing public relations or related field
- Experience in event planning branding and marketing ideally within higher education or technology-focused environment
- Strong project management and organizational skills
- Excellent communication and storytelling abilities
- Ability to build strong partnerships and foster engagement
- Experience managing multiple large-scale events timelines and stakeholders simultaneously
- Proficiency with design software and event management platforms
- Ability to work independently with high energy and initiative
- Knowledge of marketing branding and communications strategies
- Familiarity with higher education environments and organizational structures
- Ability to create engaging audience-focused content
Job Qualifications
- Degree in marketing public relations or related field
- Experience planning coordinating and executing large-scale events or outreach initiatives within a university or comparable institutional environment
- Demonstrated experience developing and implementing branding or marketing strategies that align with organizational identity and enhance visibility
- Proficiency in design and communication platforms such as Adobe Creative Cloud Canva or similar tools
- Strong organizational and project management skills including managing multiple events or campaigns simultaneously
- Proven ability to create engaging content for newsletters websites and social media
- Familiarity with event management tools CRM or email marketing systems and web content management systems
- Demonstrated success working collaboratively with diverse stakeholders including faculty staff students and external vendors
- Certified Meeting Professional CMP Certified Special Events Professional CSEP or related event management marketing certification
Job Duties
- Lead the planning and execution of major Division of IT events including technology showcases AI initiatives and campus-wide engagement programs
- Develop and maintain a cohesive brand identity through compelling visual design video content and consistent messaging aligned with university standards
- Coordinate event logistics budgets vendors and cross-campus partnerships to ensure seamless delivery and alignment with strategic objectives
- Drive customer engagement by promoting IT services and initiatives through digital communications storytelling and collaborative outreach efforts
- Oversee the full lifecycle of events ensuring alignment with university priorities and exceptional execution
- Develop visual and digital content to promote IT initiatives and strengthen engagement across the university community
- Foster collaboration by connecting people technology and storytelling to enhance visibility and support the university’s mission of innovation in teaching and learning
Job Criteria
Experience
Mid Level (3-7 years)
Job Location
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