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Catering Sales & Services Manager
Job Overview
Employment Type
Full-time
Compensation
Salary
Range $70,000.00 - $73,000.00
Work Schedule
Flexible
Weekend Shifts
Benefits
Health Insurance
Dental Insurance
Vision Insurance
Life insurance
Employee assistance program
vacation
Paid holidays
401(k) matching
Aflac Supplemental Insurance
Team member discounts
Job Description
Appellation Lodi - Wine & Roses Resort and Spa is a premier luxury resort located in Lodi, California, a picturesque region known for its wine country charm and high quality of life. Born from the elegant merger of culinary and hospitality excellence, Appellation is a new hotel brand inspired by its name, bringing together the finest local elements to create a unique experience that celebrates community, culture, and craftsmanship. The company was developed by visionary co-founders Charlie Palmer, an award-winning chef renowned for pioneering the American hotel-restaurant model, and Christopher Hunsberger, a respected hospitality veteran formerly president of Four Seasons... Show More
Job Requirements
- 1 to 3 years of experience in sales and event coordination, preferably in catering sales and/or hotel setting
- Sales-driven with a service-first mindset
- Exceptionally organized and responsive under pressure
- Strong cross-functional collaborator who elevates the guest experience and maximizes revenue
- Passionate about hospitality, presentation, and personalizing each event
- Applies critical thinking and solution-driven problem solving to address customer and business needs, ensuring resolution with thorough follow-through
- Communicates effectively and graciously in both written and verbal formats, ensuring clarity and professionalism in all guest and team interactions
- Thrives in a fast-paced environment with the ability to adapt quickly to changing priorities, while effectively managing multiple tasks and projects with focus and efficiency
- Availability to work weekends, evenings, and holidays as needed
- Proficiency in Microsoft Word, Excel, and Outlook
- Ability to perform essential functions and physical requirements of the job with or without reasonable accommodations
Job Qualifications
- 1 to 3 years of experience in sales and event coordination, preferably in catering sales and/or hotel setting
- Sales-driven with a service-first mindset
- Exceptionally organized and responsive under pressure
- Strong cross-functional collaborator who elevates the guest experience and maximizes revenue
- Passionate about hospitality, presentation, and personalizing each event
- Applies critical thinking and solution-driven problem solving to address customer and business needs, ensuring resolution with thorough follow-through
- Communicates effectively and graciously in both written and verbal formats, ensuring clarity and professionalism in all guest and team interactions
- Thrives in a fast-paced environment with the ability to adapt quickly to changing priorities, while effectively managing multiple tasks and projects with focus and efficiency
- Availability to work weekends, evenings, and holidays as needed
- Proficiency in Microsoft Word, Excel, and Outlook
- Ability to perform essential functions and physical requirements of the job with or without reasonable accommodations
Job Duties
- Proactively solicit and convert catering and group room business within designated markets
- Respond promptly to inquiries, conduct engaging site tours, and close business with confidence
- Achieve monthly, quarterly, and annual revenue goals while maintaining strong sales activity
- Develop creative packages and strategically upsell enhancements to maximize revenue
- Prepare, present, and negotiate proposals, contracts, and pricing strategies aligned with profitability goals
- Leverage referrals, vendor partnerships, trade shows, and networking events to generate new business
- Collaborate with sales and marketing to identify and pursue new market opportunities
- Serve as the primary point of contact for clients throughout the planning process
- Create detailed Banquet Event Orders (BEOs) and coordinate closely with culinary, banquet, and operations teams
- Manage events onsite, ensuring seamless execution and an exceptional guest experience
- Handle last-minute changes and requests with professionalism, flexibility, and composure
- Conduct post-event follow-up and gather feedback to strengthen client relationships
- Identify and execute upselling opportunities, including premium menu enhancements, décor upgrades, and curated food and beverage experiences
- Promote additional resort offerings such as spa services, overnight stays, and pre/post-event experiences
- Partner with spa and food and beverage teams to develop unique, revenue-generating packages
- Support seasonal promotions and targeted campaigns to drive demand during need periods
- Monitor booking pace and proactively address gaps through strategic outreach
- Coordinate with front desk and reservations to manage room blocks, VIP arrivals, and special requests
- Maintain accurate records and sales activity in Maestro and other systems
- Participate in weekly sales and catering, BEO, and leadership meetings
- Contribute to forecasting, budgeting, and performance tracking for your segment
- Stay informed on industry trends and competitor offerings to remain innovative and competitive
Job Criteria
Experience
Mid Level (3-7 years)
Job Location
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