Yesway

Yesway is a rapidly expanding convenience store operator in the United States, established in 2015 and headquartered in Fort Worth, Texas.

As of 2022, the company operates 425 stores across nine states: Texas, New Mexico, South Dakota, Iowa, Kansas, Missouri, Wyoming, Oklahoma, and Nebraska.

Brands and Expansion

The company operates primarily under two brands: Yesway and Allsup's.

In 2019, Yesway expanded its footprint by acquiring Allsup's Convenience Stores, adding 304 locations in Texas, New Mexico, and Oklahoma.

This acquisition allowed Yesway to offer a broader range of services, including Allsup's renowned foodservice offerings like the deep-fried burrito, alongside a variety of high-quality grocery items and private-label products.

Growth Strategy

Yesway's growth strategy includes both organic expansion and strategic acquisitions.

In 2022, the company completed construction of 17 new stores and 21 raze-and-rebuild projects, demonstrating its commitment to enhancing its store network.

To support this expansion, Yesway raised $190 million in new equity in the second half of 2022, planning to construct 28 additional stores in 2023.

Mission and Services

The company's mission centers on providing customers with convenient access to quality products and services.

Yesway stores are typically located in rural and suburban markets, often serving as the local grocer and convenience retailer of choice.

The stores offer a clean, well-lit environment with a wide selection of products, including fuel, snacks, beverages, and fresh food items.

Amenities such as ATMs, Western Union services, and digital currency machines are also available in many locations.

Locations

• Texas
• New Mexico
• South Dakota
• Iowa
• Kansas
• Missouri
• Wyoming
• Oklahoma
• Nebraska
• Rio Rancho, NM, USA

Summary

Yesway has established itself as a significant player in the U.S. convenience store industry through strategic acquisitions, continuous expansion, and a focus on customer convenience and satisfaction.