Belle Tire
About The Belle Tire
Industry
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Belle Tire is a family-owned American tire, wheel, and automotive service retailer that has been serving customers since 1922. Headquartered in Southfield, Michigan, the company operates over 180 locations across Michigan, Indiana, Ohio, and Illinois.
Founded by Sam Waze in Detroit, Michigan, Belle Tire began as a single location and has since expanded significantly. In the 1960s, Don Barnes Sr., a salesman from The Kelly Springfield Tire Company, partnered with Waze, leading to the opening of several additional locations in the Metro Detroit area.
The Barnes family later acquired Waze's remaining shares in the 1980s, continuing the company's growth through acquisitions such as American Tire, Capital Tire, Delta Tire, and Great Lakes Tire.
The 1990s saw further expansion with the acquisition of the Tireman and Metro 25 chains, as well as Sears National Tire and Battery locations in Michigan in the early 2000s. In 2015, Belle Tire expanded into Indiana with five locations, marking its first move into new territory since expanding from Michigan to northern Ohio over 30 years prior.
Product and Service Offerings
Belle Tire offers a comprehensive range of products and services, including:
- tires
- wheels
- automotive repair services
- auto glass services
- oil changes
- wheel alignments
The company is committed to customer satisfaction, operating under the belief that "customer satisfaction is the bottom line." This philosophy is reflected in their slogan, "Lowest Tire Price, Period!" underscoring their dedication to providing value to customers.
Headquarters and Distribution
In 2023, Belle Tire relocated its headquarters from Allen Park to The Century office building in Southfield, Michigan, to accommodate its growing operations.
This move allowed the company to centralize its corporate functions and support its expanding retail network more effectively.
In addition to its retail locations, Belle Tire has a distribution center in Allen Park, Michigan, which supports its extensive network of stores.
Locations
Belle Tire operates over 180 retail locations across the following areas:
- Michigan
- Indiana
- Ohio
- Illinois
- Allen Park, MI, USA
- Fort Wayne, IN, USA
It has a significant presence in the Chicago area, with plans to open up to 60 retail stores in the coming years.
Company Outlook
As of July 2025, Belle Tire continues to grow, with plans for further expansion, including the Chicago metropolitan area.
The company remains dedicated to providing high-quality automotive services and products, maintaining its reputation as a trusted name in the industry.
Belle Tire's commitment to customer satisfaction, quality products, and community involvement has solidified its position as a leading automotive service provider in the Midwest.