Tourism and Event Center Coordinator

Albuquerque, NM, USA|Onsite

Job Overview

Employment Type

Full-time

Compensation

Salary

Range $53,019.20 - $63,606.40

Work Schedule

Standard Hours

Benefits

health care

Dental

Vision

Flexible spending account

Life insurance

long-term disability

short-term disability

Holiday pay

vacation

Paid Time Off

deferred compensation plan

Job Description

Sandoval County is located in New Mexico and is committed to fostering economic growth and enhancing tourism through strategic planning and community development initiatives. As a governing body, Sandoval County emphasizes supporting local businesses, promoting regional attractions, and facilitating events that drive tourism and boost the local economy. It operates under various divisions, including the County Business Development sector, which focuses on economic growth, marketing, and tourism enhancement within the county. The County’s Tourism and Event Center serves as a hub for these activities, playing a crucial role in branding, marketing, and event management to attract visitors and stimulate economic development. Sandoval County offers competitive compensation for its employees, with this full-time classified position providing an annual salary range of $53,019.20 to $63,606.40.

The role of Tourism and Event Center Manager within the Sandoval County Business Development Division is a vital leadership position responsible for overseeing the financial, operational, and strategic aspects of the County’s branding, tourism, and marketing efforts. The manager will collaborate closely with local hotels, restaurants, and attractions to foster strong partnerships that enhance the tourism industry in Sandoval County. Essential functions include directing the planning and staffing of events at the Tourism and Event Center, developing policies and procedures for facility management, and creating and implementing innovative marketing plans. The manager plays a lead role in securing and managing grants that support tourism initiatives, ensuring compliance with regulations, and managing budgets and financial records associated with the Event Center. Additionally, the position requires active engagement with the County Lodgers Tax Board and Tourism Alliance Committees, providing regular reports and insights to the Director of Economic Development to achieve set organizational goals. This leadership role demands a strategic thinker who can execute marketing strategies to increase Event Center utilization, maintain high facility standards, and contribute to the continuous growth of Sandoval County’s reputation as a premier destination. The manager will also represent the County in regional tourism planning efforts, coordinate educational programs for hospitality professionals, and spearhead research and advertising strategies to expand market share in the leisure travel sector. The role requires a balance of creativity, analytical skills, and operational expertise to successfully promote economic development and tourism in the region, making it an impactful and rewarding career opportunity within local government.

Job Requirements

Bachelor's degree in tourism hospitality marketing economic development business administration or related field
Four years experience in managing coordinating events in a convention and or conference center environment
Experience with developing marketing and branding concepts
Ability to maintain a valid New Mexico driver's license
Valid New Mexico driver's license or ability to obtain one within 30 days of hire

Job Qualifications

Bachelor's degree in tourism hospitality marketing economic development business administration or related field
Four years experience in managing coordinating events in a convention and or conference center environment
Experience developing marketing and branding concepts
Strong grant writing knowledge preferred
Proven ability to develop research-based advertising strategies
Experience in public relations and media coordination
Skilled in event planning and facility management
Proficient in financial record keeping and budget management
Excellent communication and interpersonal skills
Ability to prepare and deliver presentations
Valid New Mexico driver's license or ability to obtain one within 30 days of hire

Job Duties

Executes marketing strategies and leads efforts to generate clients leads for the Event Center through in-house sales presentations tours of the facility and sales calls to potential groups events managers to increase Center utilization
Develops marketing methods to ensure the Event Center remains competitive in order to achieve optimum utilization
Assures the Event Center property is properly maintained and coordinates with County Public Works on maintenance needs
Provides advisory support in creative message development contributes to and monitors the flow of new web content and coordinates with the web maintenance provider to create a bi-monthly report on the effectiveness of the website
Oversees website design generates content and oversees printed collateral for internal and external marketing users
Plans new research-based advertising strategies for current and subsequent years that will increase leisure travel market share
Develops relationships with national international and regional tourism-based publications and writers tours operators and travel agents and designs develops and conducts familiarization tours of Sandoval County for media event planning tour operators and travel agents
Prepares press kits for media writes press releases creates promotional materials builds campaigns and develops stories to highlight the unique selling points of the Event Center and Sandoval County attractions and coordinates with area media in coordination and with the Office of the County Manager and County Marketing and Communications Department
Provides educational and informational programs for hospitality sector personnel on attractions events in Sandoval County
Gathers data and prepares annual tourism situational analysis for the Tourism Alliance Lodgers Tax Board Chamber of Commerce and or the Board of County Commissioners and delivers presentations to local and regional civic and governmental organizations on Tourism
Represents the County in joint planning sessions to establish regional tourism activities and serves on local committees that enhance tourism and foster economic development
Attends meetings seminars conventions and workshops to further knowledge stay informed of changes in the tourism industry and exchange information
Coordinates and creates ideas for special events as needed
Writes and administers assigned grants oversees contracted staff and grant documents finances and files
Reviews monitors and maintains department financial records and budgets reconciles event center revenue receipts expenses funding budget records and similar aspects provides reports and information for the development of the departmental budget
Maintains records researches cost obtains estimates according to County procurement regulations
Performs contract management for Event Center functions and clients conducts tours coordinates staff schedules inspections lease and supporting document review maintenance security and janitorial services for the rental of the event center as needed and provides administrative and technical support including preparing letters resolutions commission agenda items and agreements for the Director