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Job Overview
Employment Type
Full-time
Compensation
Salary
Range $68,300.00 - $170,700.00
Work Schedule
Standard Hours
Benefits
Health Insurance
Dental Insurance
Vision Insurance
401(k) matching
Paid Time Off
Parental leave
mental health support
Job Description
Amazon is a leading global technology company renowned for its commitment to innovation and customer-centric approach. With diverse business segments ranging from e-commerce and cloud computing to artificial intelligence and digital streaming, Amazon continuously pushes the boundaries of technology to deliver exceptional experiences for millions of customers worldwide. A significant part of Amazon's ecosystem is its Selling Partner Communities, a network designed to support millions of sellers by fostering trust, collaboration, and growth opportunities. These communities serve as a vibrant hub where sellers can connect with peers, experts, and Amazon to share insights, challenges, and ambitions, thereby driving mutual success... Show More
Job Requirements
- Bachelor's degree or equivalent
- 6+ years of professional non-internship marketing experience
- Proven success in executing large-scale marketing campaigns
- Familiarity with analytics and web reporting tools
- Strong communication and presentation skills
- Experience working cross-functionally with multiple teams
- Ability to manage multiple projects simultaneously
- Strategic thinking and tactical execution skills
- Willingness to work in ambiguous environments
- Ability to collaborate with senior leadership
Job Qualifications
- Bachelor's degree in marketing, advertising, business or equivalent
- 6+ years of professional non-internship marketing experience
- Experience building, executing and scaling cross-functional marketing programs
- Experience driving execution of large-scale project plans with multiple teams
- Knowledge of analytics tools and web traffic reporting
- Experience presenting metrics and progress to senior leadership
- Experience with customer segmentation, profiling and targeting
- MBA
- Demonstrated experience leveraging generative AI tools to enhance workflow efficiency and productivity
- Ability to craft effective AI prompts and evaluate outputs critically
- Experience integrating AI solutions into products and services
- Experience in event marketing is a plus
Job Duties
- Develop and execute comprehensive multi-channel strategies across pre-event, during-event, and post-event phases
- Drive registration and in-person attendance through strategic initiatives
- Lead audience segmentation and targeting for customized messaging
- Partner with channel teams to maximize virtual participation
- Own pacing toward registration and attendance goals across marketing channels
- Optimize paid and organic channels, initiate test campaigns, lead experimentation roadmaps, and conduct A/B testing
- Lead overall event marketing strategy and execution for Seller Events including Amazon Accelerate
- Define messaging frameworks and create engaging content for email, social, blog, and other channels
- Ensure consistent voice across touchpoints while tailoring content to audience segments
- Establish and report on success metrics partnering with BI and analytics teams
- Build year-round community engagement and always-on marketing strategies between events
- Collaborate cross-functionally with product, technology, PR, Public Policy, and partner teams
- Present strategies and results to VP-level stakeholders
- Operate in ambiguity to build new programs, establishing frameworks and processes for emerging events and marketing initiatives
Job Criteria
Experience
Expert Level (7+ years)
Job Location
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