Sr Account Director - Experiential Marketing

Detroit, MI, USA|Onsite

Job Overview

Employment Type

Full-time

Work Schedule

Flexible

Weekend Shifts

Benefits

Health Insurance

Dental Insurance

Paid Time Off

Retirement Plan

Professional Development

Travel opportunities

Diversity and inclusion initiatives

Job Description

Jack Morton is a globally recognized experiential marketing agency specializing in creating immersive and innovative brand experiences across various industries. Renowned for its creativity and strategic approach, Jack Morton partners with top-tier clients to deliver impactful marketing programs that engage audiences and drive business growth. With a strong commitment to diversity, equity, and inclusion, the company fosters a collaborative and dynamic workplace culture that encourages professional development and creative excellence. Jack Morton operates at the forefront of experiential marketing, seamlessly integrating live events, digital platforms, and strategic insights to amplify brand presence and customer engagement.

The Sr Account Director (exper... Show More

Job Requirements

Must have strong experiential marketing and budgeting experience
Hybrid role requiring onsite presence in Detroit office at least three days per week
Willingness to travel up to 35%, including frequent event weekends and multi-day trips
Proven ability to manage complex, high-visibility motorsports marketing programs
Strong leadership and team management skills
Excellent communication and negotiation abilities
Ability to work effectively under tight deadlines

Job Qualifications

10 plus years of experiential marketing and client services experience
Deep understanding of the motorsports landscape, particularly NASCAR, INDYCAR and/or IMSA racing and sponsorship management strongly preferred
10 plus years of staff and project supervisory experience
Proven ability to build and maintain strong partnerships across clients, racing teams, vendors, and agency stakeholders
Strong presentation, negotiation, budget management and executive communication skills
Exceptional organizational and project management capabilities
Demonstrated ability to lead complex, high-visibility programs under tight timelines
Willingness to travel up to 35%, including frequent event weekends and multi-day trips

Job Duties

Serve as primary senior point-of-contact for motorsports client
Direct overall strategy and creative development and tactical rollout across motorsports properties
Act as a trusted advisor, deeply understanding the client’s business objectives, competitive landscape, and growth strategies
Develop forward-thinking ideas, concepts, and solutions that positively impact the client’s business and strengthen agency partnership
Lead planning and execution of key internal and external presentations to stakeholders including executives, racing teams, governing bodies, and cross-functional client groups
Ensure clear communication around scope, budget, timelines, roles, and deliverables
Identify and manage out-of-scope opportunities as strategic growth initiatives
Provide day-to-day oversight of motorsports race series activities including business process controls, contracting, ticket fulfillment and tracking, vehicle coordination, and compliance requirements
Lead agency execution on-site for race weekends and major events such as Daytona activations and INDY 500
Oversee national and regional integration of motorsports programming including driver introductions, hospitality experiences, dealer activations, and loyalty and engagement programs
Coordinate immersive experiential programs at motorsports events ensuring seamless collaboration across agency strategy, creative, production, and analytics
Drive collaboration with external partners including tours, tracks, governing bodies, racing teams, and agency partners
Build, mentor, and lead a high-performing motorsports team including direct management of junior staff
Foster a collaborative, accountable, and positive team culture
Oversee budget development, management, reconciliation, and client reporting across motorsports programs
Ensure efficient allocation of agency resources
Ensure motorsports programming supports client business imperatives
Deliver flawless execution that exceeds client expectations and strengthens long-term partnerships

Job Criteria

Experience

Expert Level (7+ years)

Job Location

Don't Stop At One Job - There's More

Create a free profile

We'll match you with best jobs

Get job offers faster

Create Your Profile

Search For More Opportunities:

More Jobs Like This: