Job Overview
Employment Type
Hourly
Full-time
Compensation
Type:
Hourly
Rate:
Range $25.00 - $27.00
Work Schedule
Flexible
Benefits
Health Insurance
Dental Insurance
Paid Time Off
Retirement Plan
Professional development opportunities
Paid holidays
Employee assistance program
Job Description
PRCA Properties is a dynamic organization dedicated to preserving and promoting the rich tradition and excitement of professional rodeo. As part of the Professional Rodeo Cowboys Association (PRCA), PRCA Properties manages various facets of branding, sponsorships, and merchandising related to rodeo events and athletes. This organization plays a pivotal role in the rodeo industry by facilitating partnerships, marketing initiatives, and fan engagement to broaden the appeal and reach of the sport across different communities on a national scale.
The Special Events and Marketing Coordinator role within the PRCA Properties Sponsorship Department is a crucial position focused on increasing awareness, parti... Show More
The Special Events and Marketing Coordinator role within the PRCA Properties Sponsorship Department is a crucial position focused on increasing awareness, parti... Show More
Job Requirements
- Bachelor's degree in a related field
- Minimum 2 years related experience
- Previous experience in sponsorship services preferred
- Knowledge of, or experience in, professional rodeos preferred
- High level of communication skills both written and verbal
- Excellent interpersonal, negotiation, and conflict resolution skills
- Ability to act with integrity, professionalism, and confidentiality
- Strong decision-making skills and attention to detail
- Strong knowledge of Microsoft Office Suite
- Ability to work in a fast-paced environment with competing priorities
- Consistently maintain technical skills and knowledge of industry
- Ability to work effectively in a team environment
- Ability to work non-traditional days and hours
- Ability to travel
Job Qualifications
- Bachelor's degree in a related field
- Minimum 2 years related experience
- Previous experience in sponsorship services preferred
- Knowledge of, or experience in, professional rodeos preferred
- High level of communication skills both written and verbal
- Excellent interpersonal, negotiation, and conflict resolution skills
- Ability to act with integrity, professionalism, and confidentiality
- Strong decision-making skills and attention to detail
- Strong knowledge of Microsoft Office Suite
- Ability to work in a fast-paced environment with competing priorities
- Consistently maintain technical skills and knowledge of industry
- Ability to work effectively in a team environment
- Ability to work non-traditional days and hours
- Ability to travel
Job Duties
- Works with Director of Licensing and Brand Marketing to ensure the complete and accurate execution and fulfillment of all sponsorship contracts as they pertain to Athletes and Athlete endorsements
- Works with Director of Licensing and Brand Marketing on developing cross promotional opportunities with other sports entities, influencers, celebrities, and special events for Athletes
- Develops marketing plans for each opportunity ensuring internal input and communication
- Works with media team on special interest stories
- Works with Brand and Athlete Marketing Coordinator as well as the media team on ensuring social media support for all cross promotional activations
- Works with Director of Licensing and Brand Marketing and CMO on the development of a marketing strategy for grass roots initiatives including the PRCA Youth Camps, FFA and other potential partnerships targeting youth
- Assists in building outreach programs targeting youth, families, schools, and community organizations to introduce and grow interest in rodeo
- Oversee NFR and Rodeo watch parties encouraging committees to expand community outreach initiatives
- Develops scalable outreach initiatives that support long-term fan and community loyalty
- Develops a plan for an Official PRCA Fan Experience that will go on the road to key rodeos, events, and festivals
- Works with the sales team to design a pitch deck for new and current partners
- Designs and implements fan engagement strategies to enhance the overall experience at events and across digital platforms
- Develops opportunities for data collection at special events and rodeos
- Utilizes fan engagement activities to activate fan communities integrating social media, digital content, live events, and promotion
- Performs other job-related duties as assigned
Job Qualifications
Experience
Mid Level (3-7 years)
Job Location
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