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SEO Lead / SEO Strategist (US-based, freelance/independent contractor - San Antonio, TX)

Job Overview

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Employment Type

Consulting
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Work Schedule

Flexible
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Benefits

Paid freelance role
remote work
Flexible Hours
Direct collaboration with senior leadership
Measurable goals
Opportunity for professional growth

Job Description

Cozymeal is a pioneering marketplace dedicated to connecting food enthusiasts with remarkable culinary experiences across more than 400 cities worldwide. This innovative platform offers hands-on cooking classes, private-chef meals, guided food tours, wine tastings, and team-building events that transform ordinary moments into delicious memories. Cozymeal caters to a diverse clientele seeking intimate date-night sushi lessons, anniversary chef's-table dinners, interactive dinner parties with friends, corporate pasta-making challenges, and flavorful food tours, all accessible with just a few clicks. The company's commitment to both outstanding customer experiences and providing sustainable income opportunities to culinary partners such as chefs, sommeliers, guides, and mixologists earned it recognition by the Global Good Fund in 2019. At its core, Cozymeal prioritizes serving its customers and partners with a culture rooted in excellence and continuous innovation, curating the best culinary content, experiences, and products while supporting growth for its valued partners.

We are currently seeking a Senior SEO Expert to join Cozymeal in a freelance, remote capacity. This role involves close collaboration with senior leadership as well as engineering and content teams, focusing on driving organic growth across the marketplace. The ideal candidate will lead the SEO strategy and execution roadmap to boost organic visibility on critical page types and high-intent keyword categories. This position demands a hands-on approach, where you analyze competitive Google SERPs, conduct thorough competitor and technical SEO assessments, and identify high-impact opportunities that maximize traffic and engagement. You will develop prioritized SEO strategies for city, category, experience pages, editorial content, and internal linking structures, providing scalable recommendations tailored to hundreds of cities. Your technical expertise will guide improvements in index quality, duplication avoidance, canonicalization, crawl efficiency, structured data, and location relevance. By translating your insights into clear, actionable tasks, you will empower internal teams to implement best practices effectively. This role requires a proactive, strategic mindset combined with the ability to execute quickly and measure results, to continuously iterate and refine SEO performance. With an expected commitment of 10 to 20 hours per week initially, there is potential for increased involvement as needed. Cozymeal offers this paid freelance opportunity with compensation aligned to experience and scope, welcoming candidates worldwide to work remotely. This is your chance to contribute meaningfully to a fast-growing, innovative food experiences platform and be part of a team that values creativity, impact, and collaboration. If you are passionate about leveraging your SEO expertise to shape a unique marketplace while working in a flexible, decentralized environment, Cozymeal invites you to apply and join their mission to turn moments into delicious memories.

Job Requirements

  • 7+ years of SEO experience or equivalent senior expertise
  • Proven experience with marketplace SEO, directory SEO, or large multi-location sites
  • Strong understanding of local-intent SEO and modern SERP behavior
  • Ability to diagnose competitive ranking performance beyond basic technical audits
  • Strong written communication skills
  • Comfortable using Search Console, GA4, and SEO tools like SEMrush, Ahrefs, Screaming Frog, Sitebulb
  • Ability to work remotely and independently
  • Excellent organizational and strategic thinking skills

Job Qualifications

  • 7+ years of SEO experience or equivalent senior expertise
  • Proven experience with marketplace SEO, directory SEO, or large multi-location sites
  • Strong understanding of local-intent SEO and modern SERP behavior
  • Ability to diagnose competitive ranking performance beyond basic technical audits
  • Strong written communication skills and ability to create clear deliverables and specs
  • Comfortable working with Search Console, GA4, and SEO tools such as SEMrush, Ahrefs, Screaming Frog, and Sitebulb
  • Experience in travel, experiences, events, marketplaces, or similar industries preferred
  • Experience building scalable SEO frameworks across large sets of city pages preferred
  • Strong content strategy instincts preferred
  • Familiarity with schema strategy for experiences and local relevance preferred

Job Duties

  • Analyze competitive Google SERPs for core keyword categories and major markets
  • Identify ranking opportunities, intent shifts, and SERP feature impacts
  • Develop a prioritized SEO roadmap for city and category pages, experience pages, editorial content and guides, internal linking and content architecture
  • Provide recommendations for scalable page structures and content modules across hundreds of cities
  • Conduct technical SEO reviews focused on index quality, duplication risk, canonicalization, pagination, and crawl efficiency
  • Recommend improvements to structured data and location relevance signals
  • Collaborate with engineering, design, and content teams to support implementation
  • Track performance and iterate based on results

Job Criteria

Experience

Expert Level (7+ years)


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