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Sales & Marketing Manager | Full-Time | Greater Richmond Convention Center
Job Overview
Employment Type
Full-time
Compensation
Salary
Range $58,000.00 - $63,000.00
Work Schedule
Standard Hours
Benefits
Health Insurance
Dental Insurance
Vision Insurance
401(k) savings plan
401(k) matching
Paid Time Off
vacation days
Job Description
Oak View Group (OVG) stands as the global leader in premium live entertainment infrastructure and services. Established in 2015, OVG boasts a comprehensive platform that spans venue development as well as end-to-end capabilities in venue management, hospitality, and sponsorship sales. With a portfolio that includes seven world-class owned venues and representing some of the most iconic arenas, stadiums, convention centers, music festivals, performing arts centers, and cultural institutions across four continents, OVG is a powerhouse in the live entertainment industry. The company’s commitment to innovation and excellence positions it at the forefront of transforming live experiences around the world.\n\nThe Sales... Show More
Job Requirements
- Bachelor’s degree in marketing, communications, business, public relations, or a related field or equivalent professional experience
- Minimum 3 years of sales and marketing experience, preferably in venues such as convention centers, hotels, or entertainment venues
- Experience with digital marketing platforms and social media management
- Proven ability to develop and sell advertising and sponsorship opportunities
- Strong communication and interpersonal skills
- Ability to work collaboratively in a team environment
- Proficiency in Microsoft Office and marketing design tools
- Ability to travel for events and conferences
- Strong organizational and time management skills
- Ability to analyze marketing data and campaign performance
- Creative problem-solving abilities
Job Qualifications
- Bachelor’s degree in marketing, communications, business, public relations, or a related field
- Minimum 3–5 years of progressively responsible sales and marketing experience, preferably within convention centers, hotels, sports or entertainment venues, or large public assembly facilities
- Experience with regional and/or national destination marketing strongly preferred
- Proven experience managing digital marketing platforms, websites, and social media channels
- Experience developing and selling advertising and sponsorship packages
- Strong writing, editing, and storytelling skills with the ability to analyze marketing performance metrics
- Proficiency with Microsoft Office
- basic photography/videography skills and familiarity with editing software a plus
- Strategic thinker with strong execution skills and a modern, digitally savvy marketing mindset
- Collaborative, creative, results-driven, and comfortable representing the organization publicly
- Proactive in the sales process, adaptable to change, and eager to bring new ideas
Job Duties
- Proactively solicit new business through sales calls, client prospecting and relationship building, and networking to continuously grow the client database
- Respond to the RFPs event and develop proposals to highlight the value of hosting events at the GRCC
- Attend tradeshows, networking events, and industry and regional conferences
- Work collaboratively with CVB for sales and marketing strategies
- Develop commercial partnership programs and sell advertising and sponsorship opportunities to generate non-event revenue: prepare proposals, negotiate terms, and contract execution
- Conduct facility tours for prospective clients and represent the facility at local and national trade shows, conferences, and industry events
- Develop, implement, and evaluate annual marketing strategies and plans aligned with sales goals and market positioning
- Actively promote the Convention Center as a world-class meetings, conventions, and exhibitions facility at the regional and national levels
- Lead targeted marketing campaigns for priority markets, events, and business segments
- Manage and evolve the center's digital presence, including website, analytics, email marketing, social media, and digital signage
- Create and design content for social media, web, and print using Adobe Creative Suite, Canva, or similar tools
- Plan and execute digital advertising campaigns, including paid social, search, display, and retargeting
- Development and creation of marketing and brand-promoting materials, including annual reports, sales materials, and RFP proposal decks
- Develop and implement a proactive public relations strategy for the facility and key events
- Manage public relations initiatives, including but not limited to writing and distributing press releases, media alerts, and talking points
- serve as the primary contact for media inquiries
- Build and maintain strong relationships with local, regional, and industry media
- Provide creative and strategic marketing support to the sales team, including proposals, presentations, and collateral
- Collaborate with tourism, hospitality, community, and venue stakeholders to enhance destination impact
Job Criteria
Experience
Mid Level (3-7 years)
Job Location
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