Job Overview

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Compensation

Salary
Range $50,000.00 - $65,000.00
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Benefits

Health Insurance
Paid Time Off
Retirement Plan
Professional Development
Employee Discounts
performance bonuses

Job Description

Our client is a dynamic and rapidly expanding restaurant brand that prides itself on delivering exceptional dining experiences while fostering strong connections with the communities it serves. With a focus on local and regional market growth, this establishment is dedicated to elevating brand awareness, enhancing guest traffic, and driving lasting community engagement through innovative marketing initiatives. As the restaurant continues to evolve and open new locations, it prioritizes a strategic approach to marketing that combines creativity, data-driven decision-making, and hands-on execution. The environment is fast-paced and growth-oriented, offering unique opportunities for marketing professionals who thrive on challenge and creativity. This role offers employment in a full-time capacity and provides a competitive compensation package aligned with industry standards.

The Director of Marketing plays a pivotal leadership and execution role in shaping the brand’s presence across targeted local and regional markets. This is a highly hands-on position for a marketer who is not only strategic but also deeply involved in day-to-day activities that boost brand visibility and customer loyalty. The successful candidate will lead the design and implementation of local store marketing strategies aimed at increasing traffic and sales, managing and growing the company’s social media presence, and planning community events and partnerships that resonate with the brand's audience. Supporting the launch of new store locations, crafting impactful marketing content and campaigns, and analyzing marketing performance data to optimize effectiveness are essential components of this role. Collaboration with operational teams ensures marketing activities align seamlessly with brand standards and customer experience goals.

This role demands a proactive and creative leader who understands the nuances of driving engagement at the local level and is comfortable working both independently and within a team. The Director of Marketing will be instrumental in identifying fresh opportunities to enhance the brand’s visibility and cultivate customer loyalty, directly impacting sales growth and the company’s market position. For marketers looking to make a measurable difference in a growing brand, this position offers the chance to lead innovative marketing initiatives, foster community ties, and contribute to significant business outcomes.

Job Requirements

  • Bachelor's degree in marketing, business, communications, or related field
  • Previous marketing experience, preferably in restaurant or retail
  • Strong social media and digital marketing experience
  • Excellent written and verbal communication skills
  • Proficiency in Microsoft Office and familiarity with marketing tools and platforms
  • Highly organized with strong multitasking and prioritization skills

Job Qualifications

  • Bachelor's degree in marketing, business, communications, or related field
  • Previous marketing experience, preferably in restaurant or retail
  • Strong social media and digital marketing experience
  • Excellent written and verbal communication skills
  • Proficiency in Microsoft Office and familiarity with marketing tools and platforms
  • Highly organized with strong multitasking and prioritization skills

Job Duties

  • Develop and execute local store marketing strategies to drive traffic and sales
  • Manage and grow social media presence and digital engagement
  • Plan and execute community events, partnerships, and promotions
  • Support new store openings and local marketing initiatives
  • Create marketing content, campaigns, and in-store promotional materials
  • Analyze campaign performance and adjust strategies accordingly
  • Collaborate with operations to ensure brand consistency and execution
  • Identify opportunities to enhance brand visibility and customer loyalty

Job Criteria

Experience

Mid Level (3-7 years)


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