Recruitment Marketing Coordinator

Camden, NJ, USA|Onsite

Job Overview

Employment Type

Full-time

Compensation

Type:

Hourly

Rate:

Range $26.00 - $38.00

Benefits

Medical

Dental

Vision

prescription drug coverage

401k plan

Wellness Program

Life insurance

Paid Time Off

Paid parental leave

Job Description

NFI is a leading provider in the transportation and logistics industry, known for delivering innovative supply chain solutions across North America. With a strong commitment to operational excellence and customer satisfaction, NFI offers a comprehensive array of services that include dedicated transportation, distribution, and supply chain management. The company’s reputation as a top employer in the transportation sector is built on its dedication to safety, employee development, and fostering an inclusive workplace environment. Known for embracing technology and marketing innovation, NFI enables its business units to grow with the right talent and resources in a competitive market.

The Recruitment Marketin... Show More

Job Requirements

Bachelor's degree in marketing, business, or related fields
Experience sufficient to perform the essential functions of the job
Portfolio of previous work marketing analysis or advertisement campaign management
Intermediate skills in Google Analytics, Google Advertisements, digital marketing strategies, Adobe Suite, data analytics (Power BI preferred)
Ability to organize multiple concurrent campaigns effectively
Excellent oral and written communication skills
Availability to work extended hours including nights and weekends
Willingness to travel up to 25%
Ability to be in-office at Camden, NJ location 4 days per week until Labor Day and 5 days until Memorial Day
Must be able to commute to Camden, NJ office

Job Qualifications

Bachelor's degree in marketing, business, or related fields, or an equivalent combination of education and experience sufficient to perform the essential functions of the job
Demonstrate a portfolio of previous work marketing analysis or advertisement campaign management
Demonstrated teamwork and vision in marketing campaigns or initiatives
Intermediate skills in Google Analytics, Google Advertisements, digital marketing strategies, Adobe Suite, and data analytics (Power BI preferred)
Exceptional time management skills, including the ability to organize effectively multiple concurrent campaigns
Excellent oral and written communication skills, including the ability to establish a strong rapport with others
Ability and availability to work extended hours including nights and weekends as required
Travel required - up to 25% depending on campaign and project work
Must be able to be in-office at our Camden, NJ location 4 day per week until Labor Day & 5 days until Memorial Day
Must be able to commute into our Camden, NJ office

Job Duties

Manage and report on advertisement campaigns that promote NFI employer branding and job postings
Collaborate with internal partners and external vendors on content strategies and campaign development
Report and track regularly on KPIs to monitor the success of organic campaign performance and share with team leaders
Create and manage reports, dashboards, and data visualizations to provide real-time insight into paid and organic lead generation and employer branding performance
Collaborate with internal marketing team, external advertising agencies, and other creative vendors on content strategies to maximize the NFI driver brand
Leverage a suite of truck driver personas that represent our targeted audience across different geographies
Report regularly on KPIs to monitor the success of campaign performance
Participate in vendor meetings with the Recruitment Marketing Team by providing KPI analysis on advertisements
Support the Sales and Pricing process by researching competitor wages and value propositions
Help gather target demographics, labor supply and demand, and insights about the competitive landscape to assist in content creation that resonates with target audiences
Manage and monitor regional job postings on internal and external sites to keep information creative and fresh
Support content creations with the team through storyboarding, producing, and editing of content where needed
Stay up to date with advertisement tactics, recruitment marketing products and platforms, and competitor strategies

Job Location

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