PROMOTION COORDINATOR - WITN

Gray Media, also known as Gray, is a prominent multimedia company headquartered in Atlanta, Georgia, operating under the formal name Gray Television, Inc. As the largest owner of top-rated local television stations and digital assets in the United States, Gray Media serves 113 television markets that collectively reach approximately 36 percent of US television households. The company’s impressive portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station. It also boasts the largest Telemundo Affiliate group, spanning 45 markets and reaching nearly 1.5 million Hispanic TV households. Gray Digital Media, a division within Gray, offers comprehensive digital marketing services to both national and local clients, utilizing advanced digital products and strategies. In addition, Gray Media encompasses several media properties including video production companies such as Raycom Sports, Tupelo Media Group, and PowerNation Studios, as well as studio production facilities like Assembly Atlanta and Third Rail Studios.

WITN News is a key part of Gray Media's network, recognized as Eastern Carolina's number one news station. For over 70 years, WITN has provided trusted breaking news and weather coverage in the Eastern North Carolina region. The station produces an impressive 43.5 hours of news every week, delivering content continuously on its digital platforms. Located within the growing Greenville/New Bern/Washington designated market area (DMA #100), WITN maintains bureaus in New Bern and Jacksonville, serving multiple counties including Beaufort, Bertie, Carteret, Craven, Duplin, Greene, Hyde, Jones, Lenoir, Martin, Onslow, Pamlico, Pitt, Tyrell, and Washington. WITN dominates its market owing to its reputation and comprehensive coverage.

WITN News is currently seeking a talented Promotions Coordinator to join its dynamic team. This role involves developing and producing creative promotional content that supports and enhances the station's news and weather brand image. The ideal candidate will be tasked with multiple multimedia functions including shooting and editing video, writing, and conceptualizing creative station promotions and other projects. The Promotions Coordinator must possess a keen eye for production quality along with a passion for creative thinking and effective visual problem-solving.

Key responsibilities of the Promotions Coordinator include protecting and improving the station's brand image across all customer touchpoints, managing multiple tasks efficiently under tight deadlines, and producing on-air news and weather promotions as well as client commercials. The role also involves organizing and setting up events, working closely with the news department and station talent, and taking projects from initial concept through to final completion. This position offers a unique opportunity to contribute actively to one of the region’s top news stations, playing a critical role in engaging and expanding audience reach through innovative promotional content. Candidates with video production experience, proficiency in Adobe Creative Cloud, and professional camera operation skills will find this role particularly rewarding. The Promotions Coordinator will be supported by a collaborative team within a fast-paced and growing media environment dedicated to upholding high standards of journalism and community service.