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Job Overview
Employment Type
Full-time
Compensation
Salary
Range $41,100.00 - $56,500.00
Work Schedule
Standard Hours
Benefits
Health Insurance
Dental Insurance
Vision Insurance
Paid vacation
Sick Time
Holiday time
401k Match
Job Description
We are a family-owned bank dedicated to providing exceptional service and innovative banking solutions. Our commitment extends beyond traditional banking services as we strive to make a positive difference in the communities we serve. Established with a strong focus on personal relationships, we pride ourselves on blending the strength and resources of a large financial institution with local decision-making power and a genuine hometown involvement. This unique approach sets us apart from other community banks and highlights our dedication to supporting both individuals and businesses with tailored financial solutions. Our mission centers on supporting the financial goals of the people... Show More
Job Requirements
- bachelor's degree in marketing communications or related field required
- 5+ years experience in a marketing role
- knowledge of banking industry preferred
- knowledge of social media trends and best practices
- experience with web analytic tools such as google analytics
- experience in wordpress cms kadince navigator or similar products preferred
- experience in design programs such as canva adobe cc programs required
- candidate must pass a pre-employment screening including credit history and criminal record check
Job Qualifications
- bachelor's degree in marketing communications or related field
- 5+ years' experience in a marketing role
- knowledge of banking industry preferred
- knowledge of social media trends and best practices
- experience with web analytic tools such as google analytics
- experience in wordpress cms kadince navigator or similar products preferred
- experience in design programs such as canva adobe cc programs required
Job Duties
- acts as subject matter expert in areas related to marketing including current knowledge of industry trends effective use of social media and best practices
- performs regular touch points with stakeholders for professional collaboration on marketing objectives and results
- collaborates with the pbi vice president of marketing on the development of the marketing strategic plan
- assists regional marketing and pbi marketing resources in the creation management and measurement of market or initiative-based plans
- utilizes available tools to use data to identify target audiences and creates content that engages inspires and motivates
- partners with senior management and acts as a trusted advisor to develop marketing solutions that are tailored to business needs
- develops implements and monitors budgets on behalf of department
- organizes campaigns and promotions across all banks including coordinating schedules and deliveries
- participates in all stages of advertisement development from brainstorming to creation execution and measurement
- actively builds and maintains databases systems to support future goals and marketing ideas
- provides copywriting editing as required for digital advertising emails social media radio print pr etc
- measures effectiveness of marketing campaigns and assesses against goals provides reports to leadership
- plans prioritizes and organizes work efficiently to produce measurable results while handling multiple projects
- coordinates with the marketing team for success in all areas of excellence
- attends and participates in assigned meetings stakeholder and industry events provides marketing presentations and updates as requested
- other duties as assigned
Job Criteria
Experience
Mid Level (3-7 years)
Job Location
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