Marketing Coordinator

Home Helpers of Modesto is a dedicated home care agency committed to enhancing the lives of seniors by connecting them with compassionate, personalized in-home support. As part of the respected Home Helpers franchise network, the agency operates independently yet benefits from a large, trusted brand known for its professional and reliable home health care services. This establishment focuses on offering tailored care solutions that empower seniors to live independently in the comfort of their own homes while addressing their unique healthcare and companionship needs. Home Helpers of Modesto is rooted in a mission-driven ethos that prioritizes respect, dignity, and quality of life for every client.

The role of Marketing Coordinator at Home Helpers of Modesto is an entry-level position ideal for individuals eager to develop and grow within a dynamic, mission-focused healthcare environment. Positioned in Modesto, this role offers a competitive salary ranging from $22.00 to $30.00 per week plus performance-based bonuses, which makes it attractive for candidates looking for a combination of financial rewards and meaningful professional engagement. The position involves participating in a growth-oriented marketing team, responsible for expanding the agency’s referral base and community outreach to amplify the impact of home care services.

As a Marketing Coordinator, the successful candidate will play a pivotal role in fueling referral relationships with healthcare institutions such as hospitals, rehab centers, senior living communities, and social service agencies. This involves identifying, qualifying, and nurturing these connections to drive new client referrals effectively. The role also demands creativity in designing and executing marketing campaigns across print, email, and social media platforms while rigorously tracking their performance through open rates and return on investment (ROI) metrics. The Marketing Coordinator is tasked with maintaining weekly performance dashboards that gather key performance indicators like leads, conversions, and competitor activities, presenting critical insights to senior management.

Further responsibilities include providing clear and compelling information about the agency’s specialty programs in memory care, fall prevention, and respite services to various stakeholders, enhancing awareness and credibility. Market research and competitive analysis also fall within the scope of this position, enabling strategic recommendations to keep the agency competitive and forward-thinking.

This role offers a unique opportunity to learn the business side of home care through hands-on experience supported by ongoing training in SEO, digital advertising, CRM and ATS tools, and healthcare compliance protocols. Candidates will benefit from the autonomy to manage projects independently while enjoying the support of a collaborative, mission-driven team. In addition to professional growth, the position supports work-life balance through flexible scheduling and is backed by comprehensive benefits including dental and vision insurance, paid time off, and career development opportunities.

Home Helpers of Modesto also values compassionate caregiving and is actively seeking caregivers dedicated to providing exceptional in-home care. The caregiver role includes aiding with daily living activities, assisting with errands, light housekeeping, meal preparation, and providing companionship. The agency emphasizes a supportive and friendly work environment, recognizing exemplary caregivers through annual awards.

Overall, this opportunity with Home Helpers of Modesto is perfect for individuals passionate about healthcare marketing or caregiving, offering a platform to contribute to meaningful community impact while advancing personal career goals within a supportive and growth-oriented setting.