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JT International S.A. logo

HoReCa & Events Lead Manager- RRP

Raleigh, NC, USA|Remote, Travel, Onsite

Job Overview

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Employment Type

Full-time
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Work Schedule

Standard Hours
Flexible
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Benefits

Annual performance-based bonus
Employee stock purchase plan
Medical insurance
Dental Insurance
Vision Insurance
Life insurance
401(k) Plan
Paid Time Off
paid family leave
Short-Term Disability coverage
long-term disability coverage
education and tuition assistance
Employee assistance program

Job Description

Japan Tobacco International (JTI) is a leading international tobacco company that prides itself on embracing diversity and fostering an inclusive work environment. Employing around 46,000 people worldwide, JTI continuously empowers its employees to build their unique success stories and develop their careers in an inspiring and supportive atmosphere. With a strong corporate culture that emphasizes happiness and employee well-being, 83 percent of JTI’s workforce report satisfaction in their work environment. JTI is committed to creating a workplace where everyone feels a strong sense of belonging and is encouraged to bring their best human qualities to contribute to the company's global... Show More

Job Requirements

  • bachelor’s degree in marketing or related field
  • 6-8 years work experience in HoReCa and events either from FMCG or the event industry side
  • strong understanding of the US market and consumer behavior
  • solid track record of partnerships and collaboration within HoReCa and events industry in the USA
  • people management experience and leadership skills
  • strong project management capabilities
  • proven negotiation skills
  • excellent command of MS Office
  • fluent English written and spoken

Job Qualifications

  • bachelor’s degree in marketing or related field
  • 6-8 years work experience in HoReCa and events either from FMCG or the event industry side
  • strong understanding of the US market and consumer behavior
  • solid track record of partnerships and collaboration within HoReCa and events industry in the USA
  • people management experience and leadership skills with large teams and remote teams
  • strong project management capabilities
  • curiosity and a self-starter mindset with high ownership
  • demonstrated strategic and critical thinking skills with ability to influence, communicate and collaborate across teams
  • proven excellent negotiation skills
  • excellent command of MS Office especially PowerPoint and Excel
  • fluent English written and spoken

Job Duties

  • partner with the consumer programs lead manager to build the RRP consumer activation strategy
  • identify HoReCa and events activation opportunities
  • source and contract partners
  • lead negotiations
  • define priority locations across US states to drive awareness and trial
  • lead event execution to ensure strong brand visibility and seamless consumer experience
  • align with brand and consumer programs teams on creative brand execution
  • build and lead remote field activation teams across key US cities and states
  • build and manage the 1-2-1 partner model including guidelines, hiring, training, and coaching
  • establish the field consumer activation pillar and connect functions to deliver an omnichannel consumer journey from acquisition to retention
  • partner with retail, chains, and wholesale on 360 activations and growth synergies
  • own the activation budget
  • maximize ROI and manage phasing with finance in line with local and global requirements

Job Criteria

Experience

Expert Level (7+ years)


Job Location

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