Field Marketing Manager

This exciting opportunity is with a dynamic company that operates within the recreational vehicle (RV) industry, specializing in delivering exceptional field marketing services to support dealer networks and enhance consumer engagement. The company is dedicated to building strong relationships with regional RV dealers and providing outstanding experiences at trade shows, expos, and consumer events. As a regional leader in their industry, they prioritize strategic marketing initiatives, lead generation, and high-quality event execution to drive sales growth and brand recognition.

The position available is for a Field Marketing Manager within the Marketing Department, reporting directly to the Field Marketing Director. This is a full-time role offering a base salary of $40,000 with the potential to earn up to $70,000 through commission and bonus structures. The Field Marketing Manager will be a hands-on leader entrusted with managing the Field Marketing Lead Generation team, coordinating regional dealer engagements, and overseeing event marketing activities. This role is critical for ensuring seamless execution of field marketing strategies that align closely with sales objectives and customer experience goals.

As a key figure in the field marketing team, the Field Marketing Manager will balance strategic planning with direct involvement in the field. This includes managing staff, recruiting and training new employees, setting performance expectations, and leading by example during events ranging from trade shows to consumer expos. The manager ensures that all marketing events are professionally staffed, displays adhere to brand standards, and that lead generation efforts meet the highest quality to support sales teams and call centers.

This role demands a flexible candidate comfortable with extensive travel across the region, including evenings and weekends, without being tied to a particular city. The Field Marketing Manager will build and maintain productive relationships with RV dealers, offering them dedicated support and coordination aligned with broader sales strategies. Internally, this manager will work closely with sales and call center leadership to ensure that marketing initiatives complement overall business goals.

The position’s responsibilities encompass team leadership and management, overseeing event execution, managing dealer partnerships, and ensuring the quality and flow of leads generated from field activities. Emphasizing professionalism, strong communication, and effective organizational skills, the ideal candidate must excel in a dynamic, travel-heavy role that requires both autonomous work and close alignment with senior leadership.

Overall, this Field Marketing Manager position presents a unique mix of leadership, hands-on marketing execution, and relationship development within a vibrant and growing sector. Candidates looking to grow their career in field marketing with a company that values initiative, teamwork, and ongoing performance improvement are encouraged to apply.