Field Marketing Coordinator

LGI Homes is a nationally recognized homebuilding company known for its trustworthy reputation and top workplace culture in the United States. With a legacy of excellence in the homebuilding industry, LGI Homes consistently delivers quality homes to families while fostering a positive and engaging work environment for its employees. Operating across numerous communities, LGI Homes is dedicated to creating exceptional living spaces and building lasting relationships with customers and partners alike. The company is also committed to innovation in marketing strategies to enhance brand presence and customer engagement at the community level.

The Field Marketing Coordinator role at LGI Homes, based in the Stockton area, is a dynamic and essential position within the company’s marketing team. This role is designed for marketing professionals who are self-motivated, creative, and eager to immerse themselves in the LGI Homes system and culture. The coordinator serves as the primary on-the-ground marketing representative across multiple communities, bringing the company’s marketing efforts to life through the planning and execution of various community-based events such as showcases, grand openings, and Realtor engagement programs. These initiatives are crucial in driving foot traffic to communities and enhancing the overall customer experience.

In this role, the coordinator activates national marketing campaigns at the local level, ensuring consistency and alignment with LGI Homes’ brand standards. They are responsible for maintaining community presentation by managing signage, marketing collateral, digital listings, and all customer touchpoints. This meticulous attention to detail helps project a polished and cohesive brand image that resonates with potential homebuyers.

A significant part of the Field Marketing Coordinator’s responsibilities includes managing the entire event lifecycle: from planning and coordinating the event logistics, executing on-site activities, to performing post-event follow-ups. This comprehensive approach is critical for maintaining visibility and fostering strong engagement within the communities served. The coordinator also performs important data-driven tasks such as entering data and reporting on traffic trends, reviewing online listings for accuracy, evaluating signage routes to maximize visibility, and regularly sharing insights with leadership teams to help drive sales performance.

Moreover, the role entails managing marketing inventory and vendor relationships to ensure resources are efficiently utilized. The coordinator supports content creation efforts, often assisting with photography and video production related to community launches and closeouts. Ensuring that information centers are always visitor-ready and well-presented is another vital aspect of the job, contributing to a welcoming and informative experience for prospective buyers.

LGI Homes offers a competitive salary package for the Field Marketing Coordinator position, ranging from $55,000 to $90,000 annually, with additional bonus opportunities up to 10%. Beyond compensation, LGI Homes provides a comprehensive benefits package that includes medical, dental, and vision insurance, a 401(k) plan with a 4% company match, a paid car and phone allowance, an employee stock purchase plan, and a discount on new homes. The company’s culture emphasizes continuous training, clear goal setting, and employee recognition, making it an inspiring place for marketing professionals to grow their careers and make a tangible impact in the homebuilding industry.