Director of Sales

Wilson Daniels Wholesale is a prestigious family-owned distributor specializing in luxury wines, operating across New York, New Jersey, and Connecticut since 2015. The company is dedicated to presenting terroir-focused wines that authentically reflect the unique characteristics of distinct wine regions. By spotlighting the traditions and heritage of its esteemed producers alongside the exceptional quality of their wines, Wilson Daniels Wholesale has established itself as a leading authority in the fine wine distribution market. Headquartered in the heart of New York City, the business is ideally positioned in the architecturally iconic Flatiron District with stunning views of the Empire State Building, creating an inspiring work environment in its offices and in-house tasting room.

Wilson Daniels Wholesale is seeking an experienced Director of Sales to lead its New York City Division. This leadership role is pivotal in driving sales objectives, profitability, and expanding brand presence within the competitive luxury wine market. The position demands a strategic thinker and a results-oriented professional who can inspire and guide a team of sales representatives towards achieving ambitious growth targets. The Director of Sales will actively engage with the New York City wine market, focusing on both restaurant and retail channels to expand distribution and increase sales activity. Critical to the role is the ability to design and implement impactful sales incentive programs that align with company and winery strategic priorities.

In this role, the Director will be responsible for identifying distribution gaps and crafting actionable strategies to overcome market challenges. The successful candidate will play a central role in formulating and driving the execution of business plans aimed at reaching financial objectives aligned with company goals. Recruitment, development, and retention of top-tier sales talent is a priority, ensuring the team remains highly capable and motivated. Comprehensive training aligned with company standards and compliance requirements will be overseen by the Director, ensuring the personnel remain knowledgeable and effective.

The leadership responsibilities extend to fostering a culture of excellence, clear communication through regular meetings, and assuring adherence to all applicable federal, state, and local regulations governing alcoholic beverage sales. The Director is expected to maintain a visible presence in the field, actively participating in appointments and market activities. Ensuring optimal sales territory coverage and providing customers with excellent service is vital. In addition, maintaining robust data tracking on sales performance and market developments is essential for timely decision-making.

The role demands not just operational acumen but also strategic positioning as a liaison between senior management and the field teams, creating a conduit of vital information regarding market trends, performance issues, and opportunities. Wilson Daniels Wholesale embraces diversity and inclusion as core values, fostering a work environment where all employees are judged based on merit and business need, promoting equity and collaboration. This opportunity offers a dynamic and challenging environment for a sales leader passionate about the fine wine industry, ready to contribute substantially to the company’s ongoing success.